Responsibilities

• Develop and execute social strategies to mobilize partners, vertical associations, customers, and employees to share RF-SMART content and engage in user groups and LinkedIn communities to build brand awareness.
• Identify and engage additional communities where customers and prospects gather to expand reach.
• Drive review acquisition and engagement on key platforms and coordinate responses.
• Monitor reviews, coordinate responses, and partner with the Customer Education Specialist to capture customer success stories for amplification.
• Support backlink building outreach with partners, identifying co-marketing and link opportunities within the NetSuite ecosystem.
• Coordinate with partners on guest content, joint blog posts, and co-branded campaigns to strengthen domain authority and brand visibility.
• Maintain partner outreach lists, track outreach status, and report on backlink acquisition results.
• Manage and grow RF-SMART's presence on Reddit by engaging in relevant conversations and surfacing helpful content in industry-relevant subreddits.

Requirements

• Bachelor's degree in marketing, communications, business, or related field.
• 1–3 years of experience in digital marketing, inbound marketing, SEO, content marketing, or a related field (internships and co-ops count).
• Foundational understanding of SEO principles (keyword research, on-page optimization, link building).
• Strong written communication skills with the ability to adapt tone for different platforms and audiences (Reddit, LinkedIn, customer email).
• Excellent organizational skills and ability to manage multiple workstreams and stakeholders simultaneously.
• Self-starter mindset with curiosity about emerging trends in search, AI, and community marketing.
• Ability to work autonomously with minimal supervision while meeting strategic objectives.
• Strong project management capabilities with the ability to prioritize competing demands.
• Exceptional interpersonal, presentation, and communication skills.
• Detail-oriented with strong organizational capabilities in a fast-paced environment.