Responsibilities

• The Marketing Manager is responsible for helping grow Andreas Plumbing, Heating & Air Conditioning by increasing brand awareness, generating qualified customer calls, and creating marketing strategies that support the company’s revenue and growth goals.
• This role combines strategy, creativity, analytics, and execution.
• The Marketing Manager will understand our customers, our local market, and our competitive landscape and use that knowledge to develop marketing campaigns that make Andreas the trusted, recognizable choice for plumbing, heating, and air conditioning services in the communities we serve.
• Our marketing should always feel local, personal, trustworthy, and consistent with our company values and brand.
• Marketing Strategy & Planning
• Develop and execute an annual marketing plan aligned with company revenue, sales, and growth goals.
• Create and manage a marketing and promotional calendar that supports seasonal demand, company initiatives, and service-line goals.
• Become an expert on our local market, customers, competitors, and industry trends.
• Identify new market opportunities, customer segments, marketing channels, partnerships, and promotional opportunities.
• Develop strategies that strengthen brand awareness and consistently generate qualified inbound calls and leads.

Requirements

• Previous experience in marketing, advertising, communications, brand management, or a related field.
• Demonstrated experience developing and executing marketing campaigns.
• Experience tracking marketing performance, budgets, and ROI.
• Familiarity with digital marketing platforms and marketing analytics.
• Strong written and verbal communication skills.
• Excellent organizational and project-management skills.
• Experience working with agencies, media partners, or outside vendors preferred.
• Experience in home services, HVAC, plumbing, construction, or another local service-based business is a plus.
• Bachelor’s degree in marketing, communications, business, or a related field is preferred but not required. Equivalent professional experience will also be considered.

Preferred

• Results-driven leadership: Takes ownership of marketing results and understands that successful marketing should ultimately generate customer calls, opportunities, and revenue.
• Strong understanding of ROI: Comfortable measuring campaign performance, analyzing marketing data, and making decisions based on results.
• Strategic and tactical thinking: Able to develop the big-picture strategy while also stepping in to execute the details.
• Marketing versatility: Knowledge of traditional, digital, social, grassroots, community, referral, and guerrilla marketing strategies.
• Creativity: Continuously looks for new and memorable ways to reach customers and differentiate Andreas from competitors.
• Strong communication: Able to communicate ideas clearly, enthusiastically, and professionally through both written and verbal communication.
• Leadership: Able to inspire others, coordinate multiple partners, and bring people together around company goals.
• Attention to detail: Highly organized with the ability to manage calendars, campaigns, deadlines, budgets, vendors, and multiple projects simultaneously.
• Analytical thinking: Comfortable reviewing data, identifying trends, and using information to improve results.
• Adaptability: Comfortable working in a fast-paced environment where priorities and market conditions can change quickly.

Benefits

• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Retirement plan
• Vision insurance