Marketing Coordinator

Responsibilities

• Digital Marketing & Content Coordination
• Serve as the primary point of contact for our external social media and marketing agency.
• Coordinate photography, video content, educational materials, and promotional campaigns.
• Apply SEO best practices to support website visibility and online performance.
• Utilize Google Analytics 4 and other digital tools to monitor website traffic, engagement, and campaign effectiveness.
• Collaborate with outside vendors to ensure consistent branding and messaging across all marketing channels.
• Email Marketing & Patient Engagement
• Develop and execute patient email campaigns, newsletters, and educational communications.
• Create engaging content to promote services, community events, and wellness initiatives.
• Identify opportunities to improve patient engagement, retention, and reactivation.

Requirements

• Minimum of 1 year of professional marketing experience.
• Strong understanding of digital marketing, SEO, and Google Analytics.
• Excellent written and verbal communication skills.
• Strong interpersonal skills and confidence building professional relationships.
• Ability to manage multiple projects, meet deadlines, and work independently.
• Creative, detail-oriented, and proactive approach to problem-solving.
• Comfortable representing the company in professional and community settings.
• Valid driver's license and willingness to travel locally for outreach and events.

Preferred

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Previous experience in healthcare marketing, physician relations, or business development.
• Experience with email marketing platforms and CRM systems.
• Familiarity with Google Ads, Meta Ads, and digital campaign reporting.
• Experience with Canva, Adobe Creative Suite, or similar design tools.
• Experience coordinating community events, workshops, and promotional campaigns.

Benefits

• Competitive Pay: $22–$25 per hour, based on experience.
• Performance-Based Bonuses: Significant opportunities to earn additional compensation through our monthly bonus program.
• Comprehensive Benefits: Health insurance, 401(k) retirement plan, and paid time off that increases with tenure, up to four weeks annually.
• Health & Wellness Perks: Access to select health, wellness, and recovery services.
• Creative Freedom: The opportunity to bring fresh ideas to life and take ownership of meaningful marketing initiatives.
• Professional Growth: Continuing education, training, and opportunities for professional development.
• Supportive Team Environment: Work alongside a collaborative team that values relationships, creativity, and making a difference.
• Meaningful Work: Play an important role in helping more people throughout Acadiana access the care they need.