Responsibilities

• This role is a teammate in the Hendrick Automotive Group Marketing Department.
• Own and manage the corporate social content calendar, including planning, scheduling, and distribution
• Foster a sense of community around the brand through interaction with followers
• Monitor and report on social media metrics by analyzing the performance of campaigns to optimize strategies
• Ideate and produce content around key business objectives include brand campaigns, inventory, service, sports sponsorships, etc.
• Assist in creative recommendations, proofing, and edits of media assets as needed
• Support key brand standards for maintaining continuity in our Hendrick brand image and customer experience across our online presence
• Actively post on and manage select dealership social accounts that are inactive or require hands-on content support
• Stay up to date with marketing trends, platform updates, and user interface enhancements for social channels
• Ability to work independently and within a team. Hendrick Automotive Group prides itself on working together on all projects supporting our stores.

Requirements

• Valid Driver’s License
• Bachelor’s degree in communications, marketing or business management
• 3-5 years of hands-on social media experience with a brand or agency
• Deep understanding of top social media platforms, including Facebook, Instagram and TikTok
• Ability to balance multiple work streams and prioritize tasks
• Outstanding communication and presentation skills
• Detail-oriented and organized
• Ability to make quick decisions
• Highly motivated and collaborative with a willingness to learn/adapt to the needs of automotive retail
• Ability to think both creatively and strategically

Benefits

• Paid Medical- NO COST Employee Healthcare and Prescription Plan
• Dental, Vision Insurance
• Paid Time Off, Holiday, and Sick Pay
• NO COST Employee Assistance Program
• Short-Term & Long-Term Disability, Life Insurance
• Rewarding performance-based pay plans
• Tuition Reimbursement Program
• 401(k) with Company Match
• Largest privately owned auto group in the country, GREAT career growth potential
• Employee Discounts