Marketing Content and Social Media Executive

Chester, IL (Hybrid)

£30K/yr – £35K/yrMid Level2+ years expFull time

Posted 8 days ago

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Job Summary

Own and manage WorkNest’s organic social content from planning through execution, translating campaign plans into engaging content across social, email, landing pages and blogs, with collaboration from Marketing Managers, Designers and subject-matter experts to reach the right audiences.

Lead content creation for campaigns and channels to build brand awareness and generate leads.
Regularly write marketing emails, social posts, landing pages and campaign copy while exploring new formats (graphics, carousels, video) to bring insights to life.

Job Description

Responsibilities

transforming it into engaging social media posts, videos, web content and campaign assets that strengthen our brand, engage employers and support lead generation.
take ownership of our organic social media channels, planning and delivering content that supports campaigns, builds brand awareness and encourages engagement.
work closely with Marketing Managers to translate campaign plans into creative content that performs across social media and digital channels.
Strong copywriting skills are essential, as you'll regularly write marketing emails, social posts, landing pages, customer communications, blogs and campaign copy.
you'll have a creative mindset and enjoy finding new ways to bring expert insight to life through different content formats, including graphics, carousels, video and thought leadership.
Working alongside Marketing Managers, Graphic Designers, the SEO Content Writer and subject matter experts, you'll help ensure every campaign reaches the right audience through the right channels, making the most of every content opportunity.

Requirements

around 2+ years' experience in a B2B marketing, content or social media role and be confident creating content for professional audiences.
You’re an excellent writer with strong copywriting skills, but you’re equally passionate about content marketing, social media and digital storytelling.
You understand how different channels work together and enjoy adapting content to suit different audiences, platforms and formats.
You’ll have a creative mindset, excellent attention to detail and a keen eye for opportunities to repurpose and extend the life of marketing content.
You’re naturally curious, commercially aware and enjoy using insight, trends and performance data to continually improve your work.
Most importantly, you’ll enjoy collaborating with colleagues across the business to create content that builds trust, strengthens the WorkNest brand and supports business growth.