Marketing Content Manager

New York City, NY (On-site)

$110K/yr – $125K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end content strategy and execution for B2B SaaS/CRE audiences, aligning storytelling with demand generation, sales enablement, and product launches.

  • Growth & Content Strategy: Develop and align plans across brand, demand gen, customer marketing, and thought leadership.
  • Content Production & Channel Enablement: Manage editorial calendar, produce assets for blog, social, website, email, and long-form content; collaborate with design.
  • Performance & Optimization: Track traffic, engagement, and conversions; leverage AI tools; optimize for SEO and sales enablement with external vendors.

Job Description

Responsibilities
  • Develop and execute a comprehensive content plan aligned with business goals (brand awareness, demand generation, sales enablement, customer marketing and thought leadership).
  • Build and manage the editorial calendar across channels from concept to final asset: social media, blog, website, email, and long-form assets.
  • Create, write, and edit high-quality content, including blog articles, social posts, sales assets, RFP submissions, landing pages, customer success stories and video scripts.
  • Use AI tools across research, outlining, drafting, optimization, and repurposing to increase speed and impact.
  • Work closely with designers to translate ideas into clear, compelling visual content across campaigns, social, and sales materials.
  • Collaborate with an external SEO vendor to define priorities, create and optimize content, and continuously improve organic performance.
  • Partner with Product Marketing: to co-produce collateral for product launches and customer success stories.
  • Support sales teams with value-driven content tailored for enterprise and midmarket audiences, including sales decks, RFP submissions, conference presentations and more
  • Track content performance (traffic, engagement, conversions, SEO, email, social), generate insights, and continuously improve results.
  • Keep up with AI, CRE operations, and content marketing trends to ensure content remains relevant and differentiated.
Requirements
  • 3+ years of experience in content marketing, preferably in B2B SaaS and/or commercial real estate for multiple personas
  • Very strong writing and editing skills with the ability to simplify complex topics and extract strategic value from each asset
  • Proven experience owning content strategy and execution end-to-end
  • Good SEO knowledge and experience managing external vendors
  • Experience using AI tools as part of a content workflow
  • Data-driven mindset with the ability to analyze performance and iterate
  • Self-starter who is comfortable operating in a lean, fast-paced environment with high ownership
Visitt logo

Visitt

3.8 Glassdoor

Visitt is the AI-native CRE property management and building operations platform trusted by leading commercial real estate owners, operators, and property management firms to run smarter, faster, and more connected buildings.We replace outdated, fragmented legacy systems with a unified platform that brings every operational workflow into one intuitive, fully integrated workspace.Visitt powers the full lifecycle of building operations:• Work orders & task management• Preventive maintenance & asset reliability• Inspections, compliance, & COI automation• Tenant experience, communications, & amenity reservations• Visitor access, vendor coordination, & mobile field operations• Portfolio analytics, benchmarking, & AI insightsAt the core of Visitt is Visitt AI — built-in intelligence that automatically categorizes issues, auto-assigns tasks, and manages routing, escalations, follow-ups, and compliance workflows. Our autonomous AI Agents help teams resolve issues faster, eliminate manual work, and proactively address risks before they impact tenants or building performance.Designed for real-world CRE environments, Visitt supports office, industrial, mixed-use, retail, multifamily, and large enterprise portfolios. Property managers, facility teams, engineers, technicians, and tenant service coordinators rely on Visitt to deliver consistent service, stronger accountability, and real-time visibility across every building.Customers choose Visitt for its modern UI, rapid deployment, exceptional customer service, and continual product innovation. The platform enables teams to improve response times, reduce operational costs, standardize processes, and make more informed decisions across entire portfolios.Visitt is proud to support forward-thinking organizations including Carr Properties, Epic Investment Services, Related, IRG Realty Advisors, Newmark, Verizon, and many others—powering millions#proptech #CRE #commercialrealestate #office #ComeToVisitt

Founded in 2017
New York, New York, USA
43 employees
63% recommend to a friend

Traffic Signals

Monthly Visitors
12.2K
Traffic Source Mix
Search
16.6%
Direct
31.9%
Referral
7.3%
Social
2.4%
Paid
0.5%

Headcount Trend

Current headcount: ~46

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Series A, 3 years ago

Funding History

  • Aug 2023
    Series A
  • Aug 2022
    Seed