Marketing Content Manager

Responsibilities

• Create high-quality, engaging, and informative content for various platforms, including blogs, websites, social media, and email campaigns
• Collaborate with the marketing team to develop content strategies that align with our brand and marketing goals
• Research and understand technical topics related to our industry to produce accurate and insightful content
• Edit and proofread content to ensure clarity, coherence, and adherence to brand guidelines
• Stay up-to-date with industry trends and best practices in content writing and marketing
• Develop and manage content calendars to ensure timely delivery of content across all platforms
• Coordinate with external vendors and freelancers to produce high-quality content
• Analyze content performance using analytics tools and adjust strategies to improve engagement and reach
• Work with the marketing team to create multimedia content such as videos, infographics, and podcasts to complement written materials
• Conduct interviews with industry experts and stakeholders to gather insights and quotes for content

Preferred

• Bachelor’s degree in English, Journalism, Marketing, or a related field
• 3+ years of professional experience, particularly in technical writing or content creation for technology companies
• Excellent writing, editing, and proofreading skills
• Strong research skills and attention to detail
• Ability to comprehend and distill complex technical information for a broader audience
• Familiarity with SEO best practices and content management systems (CMS) is a plus
• Strong proficiency in basic computer programs, especially Excel, PowerPoint, Outlook, and Word
• Experience with social media platforms, Adobe Suite, WordPress, Business Wire, Google AdWords/Analytics, and Constant Contact preferred
• Excellent teamwork skills
• Strong project management skills with a track record of meeting targeted goals