Marketing & Content Coordinator

Tampa, FL (Unknown)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Owns end-to-end digital marketing initiatives, from campaign measurement and optimization to content planning and cross‑functional collaboration that strengthens online presence.

Owns campaign performance reporting and optimization.
Coordinates content across social media, websites, blogs, and marketing materials.
Works with internal teams and vendors to improve landing pages and user experience.

Job Description

Responsibilities

Measure and report performance of all digital marketing campaigns
Suggest and implement direct marketing methods to increase profitability
Ensure incoming leads reach appropriate internal customer in a timely manner
Contribute to company web presence to boost brand awareness and positive ratings
Maintain a strong online company voice through social media with a goal of achieving positive reviews
Collaborate with internal teams to enhance landing pages and enhance user experience
Evaluate end-to-end customer experience across social medial platforms
Collaborate with vendor partners.
Stay up-to-date with digital media developments, evaluate emerging technologies, and provide suggestions for adoption where appropriate
Obtain and utilize images and/or video to enhance digital media content as needed

Requirements

Associate's degree in marketing or a related field, 3-5 years of directly related work experience, or combination of direct experience and education
Proven work experience in digital marketing
Excellent written and verbal communication skills.
Strong copywriting and editing abilities.
Experience with social media platforms (Facebook, Instagram, LinkedIn, YouTube).
Familiarity with content management systems (WordPress).
Knowledge of email marketing platforms (Mailchimp).
Basic graphic design skills using Canva or Adobe Creative Suite.
Understanding SEO best practices.
Experience with Google Analytics or similar reporting tools.