Responsibilities

• Create compelling B2B marketing content that communicates Wellfit’s value to providers, partners, payors, and other business decision-makers.
• Write and publish monthly blog content focused on topics such as dental office growth, patient financing, payment solutions, membership plans, provider education, and industry trends.
• Develop copy for sales collateral, brochures, flyers, trade show materials, website pages, emails, and social posts.
• Help translate complex product and fintech concepts into clear, engaging, and marketable messaging.
• Bring creative ideas forward that help Wellfit sound sharper, more modern, and more memorable.
• Own and manage Wellfit’s presence across platforms such as LinkedIn, Facebook, Instagram, and YouTube.
• Create and schedule social media content that supports brand awareness, product education, event promotion, and customer engagement.
• Develop hooks, captions, visuals, and short-form content that catch attention while staying aligned with Wellfit’s professional B2B audience.
• Monitor engagement, performance, and opportunities to improve content quality over time.
• Bring a fresh, creative, and socially fluent perspective to how Wellfit shows up online.