Responsibilities

• Serve as Hispanic Market creative lead on assigned initiatives, driving in-culture creative across LOB touchpoints.
• Lead Hispanic ATL campaign strategy and creative direction across TV, OLV, OTT, radio, and audio.
• Oversee BTL executions across digital, OOH, and print to keep look, tone, and feel consistent across channels.
• Partner with the Hispanic Marketing org and in-culture agencies on the development, production, and execution of acquisition and brand advertising.
• Own Hispanic OEM partner relationships where applicable, such as Apple and Samsung.
• Drive alignment with LOB leads, agency partners, and cross-functional teams.
• Present creative work and rationale to senior leadership.
• Own assigned projects end to end, from intake and resourcing through kickoff, timelines, reviews, approvals, and final delivery.
• Act as the day-to-day point of contact for internal partners, Company Studios, and external agencies on assigned work.
• Develop and own the Universal Creative Brief (UCB) for assigned projects.

Requirements

• 4 years advertising or marketing communications experience in consumer products, with wireless or consumer tech preferred, or equivalent agency account-management experience.
• 4 years broadcast experience, plus solid print and digital experience.
• Hands-on ad trafficking or creative operations experience, delivering finished assets across broadcast and digital endpoints.
• Experience presenting creative to senior leadership.
• Comfort managing multiple projects and deadlines in a fast-moving, evolving environment.
• Experience inside in-house creative or production studio workflows.
• Familiarity with Workfront, Airtable, and Teams.
• Familiarity with ad trafficking platforms such as Extreme Reach, Innovid, Adstream, or MediaOcean.
• Digital testing and optimization experience, and experience using consumer research.

Preferred

• Bilingual English/Spanish, with native or fluent Spanish strongly preferred.

Benefits

• Medical, dental, and vision benefits.
• Health savings accounts with qualified medical plan enrollment
• 10 paid days off
• 3 days paid bereavement leave
• 401(k) plan participation with employer match
• Life and disability insurance
• Commuter benefits
• Dependent care flexible spending account
• Accident insurance
• Critical illness insurance