Marketing and Communications Specialist

Alexandria, VA (Hybrid)

$122K/yr – $158K/yrMid LevelFull time

Posted 5 hrs ago

Job Summary

Own the strategy and execution of marketing and communications for OHR, focusing on executive briefings, digital marketing, content governance, and recruitment marketing partnerships.

  • Prepare executive briefings and strategic recommendations on marketing initiatives
  • Manage and enhance digital marketing and web content for OHR websites
  • Partner with leadership to develop recruitment marketing strategies

Job Description

Responsibilities

  • You confidently prepare executive briefings, summary reports, and strategic recommendations on marketing and communications initiatives to support Office of Human Resources leadership decision-making.
  • You are eager to manage and enhance digital marketing and web content for the Office of Human Resources' public-facing and internal websites.
  • You are motivated to develop, maintain, and publish accurate, accessible, and brand-consistent content that supports recruitment marketing, employer branding, and organizational communications while optimizing the user experience.
  • You look forward to partnering with the Office of Human Resources leadership and program offices to develop and implement recruitment marketing strategies that integrate branding, digital marketing, talent sourcing, communications and outreach activities to attract qualified candidates and support hiring initiatives.

Requirements

  • Experience in preparing executive briefings, summary reports, and strategic recommendations on marketing and communications initiatives to support Office of Human Resources leadership decision-making.
  • Experience managing and enhancing digital marketing and web content for the Office of Human Resources' public-facing and internal websites. Develops, maintains, and publishes accurate, accessible, and brand-consistent content that supports recruitment marketing, employer branding, and organizational communications while optimizing the user experience.
  • Experience partnering with Office of Human Resources leadership and program offices to develop and implement recruitment marketing strategies that integrate branding, digital marketing, talent sourcing, communications and outreach activities to attract qualified candidates and support hiring initiatives.
  • Education may not be substituted for specialized experience at this grade level.
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USPTO

For over 200 years, the basic role of the United States Patent and Trademark Office (USPTO) has remained the same: to promote the progress of science and the useful arts by securing for limited times to inventors the exclusive right to their respective discoveries (Article 1, Section 8 of the United States Constitution). Under this system of protection, American industry has flourished. New products have been invented, new uses for old ones discovered, and employment opportunities created for millions of Americans. The strength and vitality of the U.S. economy depends directly on effective mechanisms that protect new ideas and investments in innovation and creativity. The continued demand for patents and trademarks underscores the ingenuity of American inventors and entrepreneurs. The USPTO is at the cutting edge of the Nation’s technological progress and achievement. The USPTO is a federal agency in the Department of Commerce. The USPTO occupies several interconnected buildings in Alexandria, Virginia. The office employs more than 14,000 people -- including engineers, scientists, attorneys, analysts, computer specialists -- all dedicated to protecting U.S. intellectual property rights. At the USPTO, the talents of all our colleagues enrich our vibrant workplace, and we celebrate and value each one.

Founded in 1975
Alexandria, Virginia, USA
9.2K employees (109 in marketing)

Salaries

Posted range

$122K/yr – $158K/yr

Taken straight from the job posting.

See all USPTO salaries

Marketing Team

Marketing Team Size
70 (1% of company)
Median Career Experience
56 years
Median Tenure
15.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3.1M
Traffic Source Mix
Search
33.7%
Direct
58.9%
Referral
6.1%
Social
0.8%
Paid
0.3%

Headcount Trend

Current headcount: ~9.2K

Recent News

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Marketing and Communications Specialist

USPTO · Alexandria, VA · Hybrid