Marketing & Communications Specialist

Rapid City, SD (On-site)

$53K/yr – $57K/yrEntry Level2+ years expOther

Posted 4 months ago

Job Summary

Drive CARA\'s marketing and communications to engage alumni and donors across editorial, digital, and events.

  • Own content workflow from calendar to publish across email, social, and print.
  • Must-have: 2+ years of relevant experience with a portfolio.
  • Standout: Experience managing Meta and LinkedIn, plus Canva/Adobe skills.

Job Description

Responsibilities

  • Develop and maintain an integrated editorial calendar aligned with advancement and alumni engagement priorities.
  • Help write and edit compelling short-form content across email, social media, newsletters, and print.
  • Help produce bi-annual magazine content, donor impact reports, and persuasive campaign communications.
  • Design basic graphics and visual assets using Canva or Adobe.
  • Create and coordinate short-form video content, from concept to completion.
  • Manage and grow CARA's presence on Meta (Facebook/Instagram) and LinkedIn, including content creation, scheduling posts, and community engagement.
  • Oversee CARA website content and updates.
  • Deploy email campaigns using our platform, Emma; monitor deliverability, open rates, and engagement.
  • Track analytics across platforms and use data to inform content decisions and report on performance.
  • Partner with CARA staff, external partners, university communications, academic departments, and athletics to ensure consistent messaging and brand alignment.

Requirements

  • A bachelor's degree in communications, marketing, or a related field, or equivalent demonstrated experience.
  • 2+ years of relevant experience; a portfolio of work you're proud of.
  • Hands-on experience managing business social media platforms, especially Meta and LinkedIn.
  • Working knowledge of Canva or Adobe; experience with short-form video creation is a plus.

Preferred

  • Experience in higher education, nonprofit, or advancement/fundraising environments.
  • Familiarity with donor communications or alumni engagement.
  • Experience with email marketing platforms (Emma or similar) and content management systems (WordPress or similar).
  • Experience with short-form video creation.

Benefits

  • Paid holidays and paid time off allowance.
  • Retirement plan options.
  • Paid medical, dental, vision, disability, and life insurance.
  • Family coverage options for medical, dental, and vision.

Salaries

Posted range

$53K/yr – $57K/yr

Taken straight from the job posting.

See all SD Mines Center for Alumni Relations salaries

Marketing & Communications Specialist

SD Mines Center for Alumni Relations · Rapid City, SD · On-site