Responsibilities

• Plan, build, and deploy email marketing campaigns in Mailchimp, including list segmentation and performance monitoring.
• Manage text message campaigns through SlickText, ensuring timely and targeted communication.
• Maintain and grow email and text subscriber lists with a focus on list health and engagement.
• Track and report on campaign metrics (open rates, click-through rates, conversions) and make data-informed recommendations for improvement.
• Coordinate and manage the internal communications calendar to ensure ministry teams are supported and no communication needs fall through the cracks.
• Write compelling, on-brand copy for digital channels including email campaigns, text messages, social media, and event promotions.
• Maintain consistency with Mercy Hill's voice, style guidelines, and theological distinctives across all written content.
• Support series and event communications by drafting copy that serves both internal audiences and outward-facing campaigns as needed.
• Contribute ideas to content planning and assist with research as needed.
• Own social media content specifically serving people already connected to Mercy Hill, including series engagement content, discipleship next-step promotions, ministry campaigns, and internal event announcements.

Requirements

• 3 or more years of hands-on marketing or communications experience, with demonstrated ability to own work independently.
• Proven experience managing email marketing campaigns in Mailchimp or a comparable platform.
• Experience managing social media accounts with documented results in content planning and engagement.
• Bachelor's degree in Marketing, Communications, or a related field preferred, but not required with equivalent experience.
• Mailchimp or comparable email marketing platform
• SlickText or comparable SMS marketing platform
• Meta Business Manager (Instagram and Facebook)
• Canva or Adobe Creative Suite
• WordPress (content updates and basic edits)
• ClickUp or comparable project management tool
• Google Analytics

Preferred

• Bachelor's degree in Marketing, Communications, or a related field preferred, but not required with equivalent experience.
• Strong written communication skills with an eye for detail, grammar, and brand consistency.
• Self-directed and organized, able to manage multiple projects and deadlines without close supervision.
• Collaborative team player who communicates proactively and follows through on commitments.
• Comfortable using AI tools as a regular part of the marketing workflow, including drafting copy, generating ideas, and improving efficiency.