Sr Marketing & Communications Associate
RR Donnelley
Columbus, OH (Remote)
$17/hr - $24/hrAgencyFull-timeSenior level3+ years exp.
3 hrs ago
Marketing Communications Specialist
Cleveland, OH
$55K/yr – $60K/yrMid Level2+ years exp
Posted 4 months ago
Job Summary
Own the social content engine and influencer partnerships across channels, delivering on brand aligned multimedia that fuels reach, loyalty, and PR-ready storytelling.
- Content & Channel Ownership: Plan, create, publish, and optimize multimedia across social, digital, and email to hit brand and business goals.
- Editorial & Partnerships: Lead channel strategy, editorial calendars, co-branded content, and influencer collaborations aligned to campaigns and audience growth.
- Reporting & Activation: Define metrics, report performance, and apply learnings to improve investment, ROI, and cross-functional initiatives.
Job Description
Responsibilities
- Develop, create, and curate engaging multimedia content across social, digital, and email platforms to expand reach, strengthen brand awareness, support and drive consumer loyalty.
- Contribute to and execute unique strategy for GLBC’s primary social media channels, ensuring brand consistency, accuracy, and alignment with company priorities. (Facebook, X, Instagram, TikTok, LinkedIn, Pinterest, YouTube, etc.)
- Stay current on social media trends, platform developments, and audience behaviors relevant to business and industry.
- Plan, manage, and execute editorial and content calendars, including brainstorming, creation, collaboration, scheduling, monitoring, and reporting.
- Establish performance metrics, provide regular channel and content reporting, and apply KPI learnings to optimize strategy, investment decisions, and return on investment.
- Manage social communities and customer interactions across owned channels in a timely, professional manner that reflects GLBC’s brand voice and values.
- Support integrated marketing communications plans across campaigns, product launches, and company initiatives through owned, earned, and paid media efforts.
- Support email marketing planning and execution, including content development, review coordination, approvals, scheduling, and deployment.
- Provide website and digital content support as needed to maintain alignment with brand standards and broader campaign priorities.
- Support essential website functions on company websites through blogs, news items, menu updates, event pages, and more to support campus happenings and optimize user experience, searchability, and shareability
Great Lakes Brewing Company
From the beginning, we've aspired to craft our beloved and award-winning beers in a socially and environmentally responsible way. As we continue to grow and expand, we will do so with care and respect for our products, employees, customers, and planet. Our employees are our most valued asset, so we've brewed a careful selection process to hire only the best ambassadors for our company.We seek driven, enthusiastic people who share a dedication to our core values: passion for product, respect for resources, the fostering of relationships, and the sharing of success. We continuously strive to grow our innovative and resourceful team of individuals with high standards, integrity, and vision—and who can also appreciate sharing a little camaraderie or a pint with their co-workers. If you can see yourself thriving as a Great Lakes team member, review our current openings below:https://www.greatlakesbrewing.com/employment
Salaries
Posted range
$55K/yr – $60K/yr
Taken straight from the job posting.
Marketing Communications median pay in the United States
Most pay falls between $69K and $114K. Based on 746 salaries.
Links
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