Marketing and Communications Specialist

Bardstown, KY (On-site)

$21/hr – $23/hrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive social, sponsorships, and partner marketing to raise brand visibility and product interest, while coordinating email communications and event support.

  • Own social strategy, content, scheduling, and audience engagement to grow reach and engagement.
  • Lead sponsorships, partnerships, and partner communications to ensure timely deliverables.
  • Coordinate email campaigns and newsletters to promote products, events, and company updates.

Job Description

Responsibilities

  • Manage and execute social media strategy across platforms, including content creation, scheduling, and audience engagement to support brand growth and product visibility.
  • Monitor social performance and identify opportunities to increase reach, engagement, and audience growth.
  • Serve as the primary point of contact for sponsorships and partnerships, managing communications and ensuring timely execution of deliverables.
  • Support the development and maintenance of strong partner relationships aligned with brand and business objectives.
  • Develop and distribute marketing emails and newsletters to promote products, events, and company updates.
  • Monitor campaign performance (open rates, click-through rates, engagement) and identify opportunities for improvement.
  • Manage the marketing email inbox to ensure timely, accurate, and professional communication.
  • Support planning and execution of events, trade shows, and industry activations, including logistics coordination and promotional support.
  • Assist with on-site event execution as needed.
  • Maintain consistent brand voice and messaging across all communication channels.
  • Collaborate with internal teams to support product launches, promotions, and marketing campaigns.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred (or equivalent experience).
  • 1-3 years of experience in marketing, communications, or a related role preferred.
  • Strong written and verbal communication skills, with the ability to adapt messaging to different audiences.
  • Experience managing social media platforms and performance tracking (e.g., open rates, click-through rates).
  • Strong organizational skills with the ability to manage multiple projects in a fast-paced environment.
  • Ability to communicate effectively with external partners, sponsors, and internal teams.
  • Self-motivated, detail-oriented, and adaptable.
  • Interest in the automotive, racing, or performance industry preferred.

Preferred

  • Interest in the automotive, racing, or performance industry preferred.

Benefits

  • 401k with company match
  • PTO and sick time
  • Medical, dental, and vision insurance
  • Employee discount
Brian Tooley Racing logo

Brian Tooley Racing

Your One Stop Shop for LS Performance. Camshafts, Valve Springs, and More! LS1 LS2 LS3 LS7 LS9 LSA and More! BTR Cams and BTR Valve Springs Come in FIRST! Gen V LT Performance SuperstoreBrian Tooley has worked in the performance industry full time for over 20 years. He started his own business, Total Engine Airflow, in 1992 using a Flowdata flowbench. He worked at Holley Performance products from 1993-1995 where he helped develop the SysteMax head, intake and camshaft packages.He went back to work for himself from 1996-2004 where he built Total Engine Airflow into one of the most successful CNC cylinder head porting shops in the country.At the end of 2004 he sold his business to Summit Racing Equipment where he worked with Trickflow Specialties developing CNC programs for existing heads, as well as developing all new cylinder heads.He left Summit Racing/TFS during 2010 to move closer to home and family.After seeing a need for quality spring kits at affordable prices he decided to introduce his own line of spring kits.

Founded in 2010
Bardstown, Kentucky, USA
32 employees (3 in marketing)

Traffic Signals

Monthly Visitors
83.6K
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
68.5%
Direct
27.8%
Referral
1.9%
Social
1.4%
Paid
0.3%

Headcount Trend

Current headcount: ~32

Marketing Team

Marketing Team Size
3 (9% of company)