Responsibilities

• Develop and coordinate marketing activities to support BAC’s growth.
• Translate BAC’s brand pillars and voice into clear value propositions and campaign messaging for priority markets and products.
• Develop integrated campaigns across digital, traditional and experiential platforms (web, social media, email, brochures, video, sales tools, events, exhibits, etc.). Implement metrics to measure performance.
• Own the plan, logistics, and execution for any major industry event (trade-shows), including booth experience, shipments, onsite staffing, demo scripting, communication plan for staff and reps, and post-show follow up.
• Build runbooks and checklists; manage vendor relationships (fabrication, A/V, experiential, shipping), SOWs, and timelines; ensure brand consistent environments.
• Prepare and maintain budgets. Process purchase orders and invoices.
• Partner with product, sales leaders, reps, engineering, and agencies to ensure consistency with the global brand standards and language style guidelines; contribute to asset reviews and approvals.

Requirements

• Bachelor's degree, preferably in Hospitality Management, Marketing, Business, or Communications. MBA preferred.
• 5+ years of experience in marketing including messaging and events.
• Experience in project management with a track record of successful events.
• Excellent organizational skills with the ability to multitask under pressure.
• Strong communication and interpersonal skills.
• Creative, out-of-the-box thinking.
• Attention to detail.
• Expert time management skills.
• Financial savvy, with the ability to adhere to plan budgets and process invoices.
• Digital Marketing experience including analytics are a plus (organic and paid).

Preferred

• MBA preferred
• Digital Marketing experience including analytics are a plus (organic and paid)

Benefits

• BAC offers a comprehensive benefits package to include medical, dental, vision, paid time off, 401k, employee stock ownership plan, and more.
• BAC Employees are eligible to participate in an annual bonus incentive program.