Responsibilities

• Develop creative and engaging content for marketing and communication tools such as print materials, website, e-newsletter, press releases, social media and promotional items.
• Work effectively with other departments to achieve goals and communicate to various stakeholders.
• Coordinate with other departments and outside vendors to complete marketing materials such as brochures, flyers and photo/video resources.
• Manage public relations with media contacts.
• Research and implement industry best practices to improve marketing effectiveness, processes and content.
• Review analytic reports to measure and results to improve success of marketing initiatives.
• Support leadership in establishing, implementing and evaluating a strategic marketing plan and annual calendar.
• Collaborate with staff, volunteers, interns and consultants in elevating brand awareness.
• Manage brand and public image.
• Implement new and existing projects and initiatives as decided within each department.

Requirements

• Bachelor’s degree in a related field OR 4 years of relevant work experience.
• Team player with the ability to work with leadership to achieve organizational goals.
• Creative and innovative mindset.
• Strong verbal and written communication skills.
• Exceptional interpersonal skills needed with the ability to communicate with key stakeholders, peers, and staff.
• Ability to work independently.
• Excellent computer skills and digital literacy (minimum of Microsoft and Adobe software programs).
• Possess a valid driver’s license and have use of insured motor vehicle.

Preferred

• Experience participating in professional groups such as Florida Public Relations Association.