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Zoetis

Marketing Communications Senior Manager, Pet Owner & Retail Marketing Communications

USA (Remote)

$140K/yr – $200K/yrSenior Level7+ years expFull time

Posted 1 day ago

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Job Summary

You will own the planning, development, and execution of integrated marketing communications for the Pet Owner Strategy, coordinating cross-functional teams, agencies, and partners to optimize messaging, media mix, and events across therapy areas.

  • Lead planning and execution of communications plans for aligned TA
  • Coordinate with marketing, agencies, and stakeholders to optimize messaging and media mix
  • Oversee CRC and regulatory approvals process

Job Description

Responsibilities

  • Embed with the aligned TA team (Pet Owner Strategy) and support the planning, development, and execution of communications plans and programs for aligned TA, that contribute to business and marketing success.
  • Assist in ensuring all communications touchpoints align with segment and brand strategies, maintaining consistent and appropriate messaging across channels and portfolios.
  • Support in guiding Marketing Ops associate in executing budget and copy review & clearance (CRC) initiatives.
  • Provide input and collaborate with Marketing and cross-functional stakeholders to optimize messaging and media mix by customer segment, therapeutic category, and across the portfolio as appropriate.
  • Coordinate day-to-day interactions with communications agencies, supporting the delivery of on-strategy, timely, and quality outputs.
  • Provide creative workflow oversight for retailer deliverables (routing, timelines, asset tracking) to support flawless retail execution.
  • Help ensure adherence to the CRC approval process by working with regulatory, legal, medical, corporate communications, and Investor Relations teams to secure necessary approvals.
  • Collaborate with Marketing Managers and agencies to support the development and implementation of marketing communications campaigns.
  • Work with the Corporate Communications Team on communications strategies and executions.
  • Act as a liaison for agencies, trade associations, industry groups, partners, and marketing suppliers as needed. This includes retailer and trade partner stakeholders as appropriate.

Requirements

  • Bachelor’s degree (BS or BA) in Communications, Journalism, Business, or a related field is required.
  • 7 to 10 years of relevant marketing communications or advertising agency experience.
  • Demonstrated ability to support integrated segment and brand communications strategies that deliver consistent messaging across brands, therapeutic areas, and customer segments.
  • Proven ability to collaborate effectively with cross-functional teams.
  • Strong organizational skills with the ability to prioritize and manage multiple projects in a fast-paced, evolving environment.
  • Track record of delivering high-quality work under tight deadlines.
  • Ability to travel (15% of the time).
  • Attendance at internal off-site meetings (e.g., National Sales Meetings, offsites), agency meetings, photoshoots, market research functions, etc.
  • The employee’s usual work location is in an office or remote office environment.

Preferred

  • MBA or advanced degree is preferred but not required.
  • Experience in the animal health industry is preferred.

Benefits

  • This comprehensive benefits package that supports the physical, emotional and financial wellbeing of our colleagues including healthcare and insurance benefits beginning on day one
  • A 401K plan with a match and profit-sharing contribution from Zoetis
  • 4 weeks of vacation
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Zoetis

The world’s leading animal health company. We’ve been innovating ways to predict, prevent, detect, and treat animal illness for over 70 years, and we continue to stand by those raising and caring for animals worldwide – from veterinarians and pet owners to livestock farmers. Our leading portfolio and pipeline of medicines, vaccines, diagnostics and technologies make a difference in over 100 countries.This page is sponsored by Zoetis.Community Guidelines:This page is intended for learning more about how Zoetis is advancing care for animals. We aspire to create a supportive community, but there are some guidelines to which posts and comments on this page must adhere.If your post references a side effect related to any Zoetis product, we may contact you for more information. To monitor the safety of Zoetis products, we advise you to call our Veterinary Medical Information and Product Support Team at 1-888-963-8471; Support Team is available Mon-Fri 9am to 6:30pm ET.We reserve the right to remove any post/comment that violates LinkedIn Guidelines. We respectfully request that you refrain from posting comments including:Unsolicited and/or unverified medical adviceVulgarity and/or profanityDiscriminatory and/or derogatory comments, hate speechPolitics and religionPersonal attacks and/or threatsPromotion of illegal activityCopyright/trademark infringementsTopics that may be considered spam/advertisingOur regular business hours are Mon-Fri 9am to 5pm ET. Zoetis does not endorse and is not responsible for information and opinions shared by community members. The information shared is provided for educational purposes only and is not intended to replace discussions with an animal healthcare professional. Testimonials represent individual experience only and the experiences and opinions of community members may be unique to the speaker. Terms of Use: https://www.zoetis.com/terms-of-use

Founded in 2013
Parsippany, New Jersey, USA
12K employees (619 in marketing)
www.zoetis.com

Salaries

Posted range

$140K/yr – $200K/yr

Taken straight from the job posting.

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