Responsibilities

• Define, standardize, and maintain the overarching corporate brand identity while establishing distinct value propositions for each of our three operating divisions.
• Create and enforce comprehensive brand guidelines (visual identity, tone of voice, messaging architecture) across all marketing collateral, tradeshows, and digital touchpoints.
• Help position the company as a unified $300M aerospace leader rather than three disparate operating units.
• Own and manage content creation for the corporate and divisional websites, optimizing for audience engagement, customer acquisition, and SEO.
• Lead web refresh initiatives, working alongside web developers or agencies to enhance UX/UI, build landing pages, and highlight core technological capabilities.
• Develop a consistent social media strategy (primarily LinkedIn) to boost executive visibility, share technical wins, and support talent acquisition.
• Draft, edit, and distribute press releases announcing new product launches, contract wins, facility expansions, executive hires, and strategic acquisitions (M&A).
• Build and nurture relationships with key aerospace and defense trade media contacts.
• Manage media inquiries, pitch editorial features, and secure speaking opportunities for executive leadership at major industry events.
• Partner with product managers, engineers, and sales leaders across all 3 divisions to translate complex technical specs into compelling marketing materials (white papers, datasheets, case studies, videos, pitch decks).

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field.
• 8 to 10+ years of progressive experience in marketing communications, content creation, and corporate communications within a B2B manufacturing, aerospace, defense, or industrial engineering environment.
• Demonstrated ability to manage competing priorities and stakeholders across multiple business units or divisions.
• Ability to digest complex engineering or aerospace concepts and translate them into clear, engaging value propositions for non-technical buyers.
• Hands-on experience with CMS platforms (WordPress, HubSpot, etc.), CRM integration, email marketing tools, Google Analytics, and graphic design tools (Adobe Creative Cloud / Canva).

Preferred

• Experience working in a PE-backed or rapid-growth environment where you operate at both the strategic level (brand architecture) and execution level (writing, editing, executing).
• Ability to write polished copy quickly—from crisp press releases to deep-dive technical case studies.
• High degree of self-motivation, resourcefulness, and "bias for action."
• Skill in collaborating effectively with cross-functional teams, including division general managers, engineers, sales directors, and executive leadership.

Benefits

• Health benefits
• Medical
• Dental
• Vision
• Basic life with AD&D
• Short term disability
• Long term disability
• Ancillary (Voluntary life with AD&D, accident, critical illness, hospital, and pet)
• Spending accounts (HSA, FSA, and DCFSA)
• Paid time off