Responsibilities

• Marketing Strategy & Brand Management
• - Develop and execute annual marketing and communications plans aligned with institutional priorities.
• - Create integrated campaigns that drive attendance, membership growth, fundraising participation, educational program enrollment, and community engagement.
• - Ensure consistent branding and messaging across all Museum platforms and communications.
• - Manage marketing calendars and promotional timelines for exhibitions, public programs, fundraising events, and institutional initiatives.
• - Identify opportunities to expand audience reach and strengthen awareness of the Museum throughout Westchester County, New York City, and the broader Tri-State region.
• Public Relations & Media Relations
• - Serve as the Museum's primary media relations contact.
• - Develop and maintain relationships with local, regional, and national media outlets, journalists, editors, arts writers, bloggers, influencers, and community publications.
• - Pitch exhibition stories, artist interviews, educational initiatives, institutional announcements, and special events.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Arts Administration, or related field.
• Minimum 5 years of professional experience in marketing, communications, public relations, or digital media.
• Demonstrated success securing earned media coverage and cultivating media relationships.
• Exceptional writing, editing, and storytelling skills.
• Experience managing social media platforms and creating engaging content.
• Experience with email marketing platforms and website content management systems.
• Strong project management and organizational skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Ability to work collaboratively across departments while also operating independently.

Preferred

• Experience in museums, arts organizations, cultural institutions, nonprofits, or related mission-driven organizations.
• Experience with CRM and donor/member databases.
• Photography, videography, and basic video editing skills.
• Familiarity with Google Analytics, SEO, and digital advertising platforms.
• Knowledge of the New York arts, culture, and media landscape.

Benefits

• This is a full-time, non-exempt position. For full-time positions, the Museum offers a comprehensive roster of benefits including medical and dental insurance, a retirement plan, paid holiday and vacation time, among other benefits.