Founding VP, Communications & Community Affairs
South West Georgia Homecare
USA (Remote)
In-housePart-timeSenior level7+ years exp.
21 hrs ago
Marketing Communications Manager
Birmingham, AL (On-site)
Salary Not AvailableMid Level4+ years expFull time
Posted 4 months ago
Job Summary
Own and scale the omnichannel voice by shaping social strategy, coordinating agency content, and driving PR and media efforts that support store openings and integrated campaigns.
- Own integrated social media strategy and lead cross‑channel campaigns with agency partners
- Build scalable playbooks and align creative standards across media, PR, and events
- Track performance and leverage trends to inform analytics‑driven improvements
Job Description
Responsibilities
- Own integrated social media strategy
- Manage agency relationships and content workflows
- Align with creative standards
- Monitor trends and platforms
- Lead campaigns for store openings
- Partner on logistics and outreach
- Build scalable playbooks
- Manage PR strategy and agency
- Oversee press releases and pitches
- Build media relationships
Requirements
- Bachelor’s degree or equivalent experience
- 4–6 years marketing experience
- Strong communication and project management skills
Preferred
- Retail or multi-location experience
- Analytics familiarity
- Passion for books and pop culture
Benefits
- Competitive compensation, health benefits, PTO, employee discounts, and retirement savings plan.
Books A Million
3.3 Glassdoor
Books-A-Million, Inc., is the second-largest book retailer in the nation, operating more than 200 stores in 32 states and online at Booksamillion.com. The company also owns 2nd & Charles, a fast-growing new and used bookstore and pop culture purveyor with more than 40 stores in 18 states and counting. Headquartered in Birmingham, AL, Books-A-Million maintains strong roots in Florence, AL, where it began as a street-corner newsstand in 1917 and still operates its wholesale and distribution subsidiary, American Wholesale Book Company.
Founded in 1917
Birmingham, Alabama, USA
2.8K employees (105 in marketing)
41% recommend to a friend
36% CEO approval
Marketing Team
Marketing Team Size
105 (4% of company)
Traffic Signals
Monthly Visitors
2.1M
Monthly Google Ads Budget
$29K
Traffic Source Mix
Search
42.7%
Direct
46.3%
Referral
5.9%
Social
3.3%
Paid
1.6%
Headcount Trend
Current headcount: ~2.8K
News about Books A Million
Links
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