Responsibilities

• Lead strategy while also executing key work hands-on
• Keep the organization oriented toward non-negotiables
• Delegate effectively to contractors and interns
• Operate with autonomy, granular detail and high-level vision
• Maintain momentum even as priorities shift quickly
• Own and execute the marketing strategy and implementation plan supporting the marketing overhaul
• Translate organizational priorities into weekly execution plans and deliverables based on your team’s weekly hourly thresholds
• Maintain clarity across shifting priorities while protecting core deliverables
• Provide strategic recommendations and reporting to the COO
• Ensure all marketing aligns to ethical standards, deliverability and operational readiness

Requirements

• 5+ years in marketing, communications, or digital growth — nonprofit, startup, or mission-driven org experience is a plus
• Proven hands-on experience with CMS management (Squarespace or similar)
• Strong SEO skills: technical, on-page, and content architecture
• Experience managing email marketing platforms and building automations
• Proven ability to build conversion funnels and track performance
• Strong writing and editing skills for compassionate, high-trust communications
• Comfortable working independently, managing shifting priorities, and communicating proactively
• Able to attend occasional in-person events in Summit, NJ and surrounding area
• You should be comfortable working in these tools or close equivalents: Squarespace, Brevo, Givebutter/PayPal, Canva, Meta Suite, GA4, GTM, Search Console

Preferred

• Experience with donation or fundraising platforms (Givebutter, PayPal, or similar)
• Familiarity with Salesforce or similar CRM
• Experience building integrations and automations between website, email, and CRM systems
• Paid ads experience (Meta and/or Google)
• Experience improving local SEO presence (Google Business Profile, local directories)
• Comfort using AI tools to accelerate marketing drafting, editing, and workflow