Marketing Communications Director

Cleveland, OH (Unknown)

$143K/yr – $187K/yrSenior Level10+ years expFull time

Posted 4 days ago

Job Summary

Own the development and execution of automotive marketing initiatives across strategic marketing, MARCOM programs, events, and cross-functional alignment to drive sales growth and brand consistency.

  • Lead cross-functional marketing plans and campaigns
  • Oversee budgets, localization, and measurement of effectiveness

Job Description

Responsibilities

  • STRATEGIC MARKETING
  • Lead the communication of key initiatives from the Automotive Division’s operating plan to drive business goals.
  • Translate business growth opportunities into actionable marketing communications strategies with a defined target audience, meaningful differentiation, and appropriate activities to execute.
  • Work with market segment leaders and cross-functional marketing teams to create annual marketing communications plans that achieve sales growth and increase brand awareness.
  • Collaborate across Divisions and Group to communicate priorities and support the implementation of strategic initiatives.
  • MARCOM PROGRAM MANAGEMENT
  • Lead the team in across all internal and external communication initiatives, product launches, demand gen campaigns, press releases, trade shows, internal communications, etc.
  • Oversee the budget for marketing communications initiatives including spend for trade shows, advertising, collateral printing, content generation, merchandising, etc.
  • Serve as a key member of the divisional marketing team, interfacing daily with extended marketing teams, leadership and sales.
  • Coordinate and prioritize projects, clearly communicating the strategy, timeline and expectations.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 10 years experience working in Marketing with knowledge of B2B marketing.
  • Experience leading cross functional projects and matrixed environment.
  • Excellent analytical, strategic concepting and communication skills.
  • Ability to prioritize and set priorities across a broad list of key programs.
  • Excellent oral and written communication skills.
  • TRAVEL REQUIREMENTS: (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION) 40%

Preferred

  • MBA or Masters Degree in Marketing, Business, or Communications

Benefits

  • At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger.
  • From retirement to health care, from total well-being to your daily commute—it matters to us.
  • A general description of benefits offered can be found at http://www.myswbenefits.com/. Click on “Candidates” to view benefit offerings that you may be eligible for if you are hired as a Sherwin-Williams employee.
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Sherwin-Williams

3.7 Glassdoor

Our mission began more than 150 years ago in 1866 when Henry Sherwin and Edward Williams founded the company in Cleveland, Ohio. The duo went on to shape an industry and create a global legacy. That legacy continues on today as we look ahead and continue to innovate our future. With stores, distribution centers and facilities spanning the globe, we're able to deliver the best in paints, coatings and related products to the world. From our headquarters to our 130 distribution centers and more than 5,000 retail locations, we continue to grow in new and exciting ways. Here, there's no one path to success. Our 64,000+ employees are diverse, innovative and passionate. Our employees worldwide bring their energy and unique perspectives to each new day. We believe in careers that grow with you and open up new opportunities. With the support of a global team, you can innovate, grow and discover a career where you can thrive and Create Your 𝗣𝗼𝘀𝘀𝗶𝗯𝗹𝗲™. Equal Opportunity Employer of all protected statuses, including disability and veteran.

Cleveland, OH, US
47K employees (2,233 in marketing)
70% recommend to a friend
74% CEO approval

Salaries

Posted range

$143K/yr – $187K/yr

Taken straight from the job posting.

See all Sherwin-Williams salaries

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Marketing Communications Director

Sherwin-Williams · Cleveland, OH · Unknown