Marketing and Communications Coordinator

Grand Rapids, MI (On-site)

$44K/yr – $49K/yrMid LevelFull time

Posted 9 hrs ago

Job Summary

Own the full marketing function for Senior Neighbors, leading strategy, branding, content, events, and digital communications across print, web, and social channels.

  • Oversees integrated marketing plans and brand management
  • Partners on major events and donor communications

Job Description

Responsibilities

  • Marketing Strategy & Brand Management
  • Develop and implement integrated marketing strategies to promote Senior Neighbors’ programs, events, and fundraising campaigns.
  • Ensure consistent brand messaging across all platforms, including print, digital, and social media.
  • Create and manage content calendars for marketing campaigns and donor communications.
  • Maintain the brand guide and the Canva Brand Kit, and provide templates and design support for program flyers, signage, and other departments’ pieces.
  • Event Marketing & Promotion
  • Lead marketing efforts for major events such as luncheons, galas, and community outreach programs.
  • Design promotional materials and manage event-related advertising, sponsorship recognition, and media outreach, including the printed program, screens, and signage for the 16 Over 60 Awards Gala and the Meet Your Neighbors luncheon.
  • Collaborate with vendors and partners to maximize event visibility and engagement.
  • Digital & Print Communications

Requirements

  • Bachelor’s Degree or equivalent combination of education and experience in Marketing, Communications, or related field.
  • Experience in marketing, communications, or event promotion; non-profit experience preferred.
  • Experience supporting fundraising or donor communications preferred.
  • Advanced written and verbal communication skills with attention to detail.
  • Strong graphic design skills using Canva and/or Adobe Creative Suite.
  • Proficiency in social media platforms and analytics tools.
  • Experience with an email marketing platform (Klaviyo or similar) and a website content management system (WordPress or similar).
  • Experience producing print pieces with an outside printer; basic photography and short video for social media.
  • Advanced skills in Microsoft Office suite and remote collaboration tools (Zoom, Teams).
  • Ability to set and achieve goals, manage multiple projects, and meet deadlines.

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance AD&D Insurance
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Paid Holidays
  • Employee Assistance Center
Senior Neighbors, Inc. logo

Senior Neighbors, Inc.

Senior Neighbors is a bridge that connects older adults to each other, to services, to resources, and to the community. They augment a senior’s own skills and resources, allowing older adults to age in place with dignity, and integrate socially with people of all ages.

Founded in 1972
Grand Rapids, Michigan, USA
58 employees (2 in marketing)

Salaries

Posted range

$44K/yr – $49K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$87K/yr

Most pay falls between $69K and $115K. Based on 757 salaries.

See all Senior Neighbors, Inc. salaries

Marketing Team

Marketing Team Size
1 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.8K
Monthly Google Ads Budget
$1.3K

Headcount Trend

Current headcount: ~58
Senior Neighbors, Inc. logo

Marketing and Communications Coordinator

Senior Neighbors, Inc. · Grand Rapids, MI · On-site