Marketing & Communications Coordinator

New York, USA (Hybrid)

$50K/yr – $65K/yrMid LevelVolunteer

Posted 3 months ago

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Job Summary

Drive cross-channel content at ASCAP by writing, editing, and coordinating strategic marketing content to meet KPIs and organizational goals.

  • Must-have: strong writing/editing across formats and CMS/email platforms
  • Standout: cross-functional collaboration and data-driven content planning
  • Standout: ability to own content strategy across ASCAP channels (digital, email, social, events)

Job Description

Responsibilities

  • Support the editorial team by writing and editing content across social media, website articles, event and video scripts, custom editorial and advertorial content, interview questions, email marketing, multi-channel marketing campaigns, and project-based copy.
  • Ideate and help develop and collaborate on engaging content ideas across all channels, ensuring cohesive communication styles in voice and tone.
  • Work cross-functionally with public relations, product, legal, business development, consultants, artist managers, artists, and songwriters to ensure clear directives and excellent results.
  • Support content strategy for ASCAP, aligning with organizational goals and objectives, determining KPIs, and incorporating all Marketing and Communications channels including ASCAP.com, social media, press, email marketing, corporate communications, advertising, the ASCAP mobile app, advocacy messaging, and new content partnership opportunities.
  • Write engaging copy and content that can be repurposed across marketing channels, with an emphasis on the goals of each given project.
  • Maintain a strong commitment to mission-driven content and the fulfillment of organizational objectives through strategic content planning.
  • Partner with key stakeholders to regularly audit content efforts and incorporate data into ongoing strategy discussions.
  • Website: Post articles and calendar items and create landing pages on ASCAP.com to support the goals of all ASCAP departments.
  • Email Marketing: Prepare and deploy mass emails to various ASCAP audiences for both public-facing and internal campaigns.
  • Support Social Media strategy as needed with ability to post to all major platforms, including Meta, YouTube, LinkedIn, X and more.

Requirements

  • Minimum Bachelor of Arts Degree in a related discipline from an accredited four-year college; experience in an entertainment or music industry-related role or internship a plus
  • Experience in marketing, communications, content strategy, or a related field preferred
  • Exceptional writing, editing, and proofreading skills across a variety of formats and tones
  • Experience with email marketing platforms and website content management systems (CMS); HTML knowledge a plus
  • Proficiency with Microsoft Word, Excel, PowerPoint, Google Workspace, Google Drive, and Google Analytics
  • Familiarity with marketing analytics and the ability to interpret data to inform content decisions
  • Passionately about music of all genres and the music industry at large, as well as experiential marketing, social media and cultural trends
  • Strong project management skills with the ability to manage multiple deadlines and priorities simultaneously
  • Excellent verbal communication and interpersonal skills with experience working cross- functionally.
  • Superb organizational skills with high attention to detail.

Preferred

  • Experience in marketing, communications, content strategy, or a related field preferred

Benefits

  • A choice of either network-only provider medical and dental plans or more flexible medical and dental plans where you can see providers in or out-of-network
  • Vision plan that offers both in and out-of-network provider options
  • 401(k) Plan that offers pre-tax, Roth, and an after-tax employee contribution option which includes a company match.
  • An additional employer paid discretionary profit share contribution, regardless of your participation in the 401(k) Plan
  • Generous time-off policy
  • 12 company holidays
  • 16 hours to volunteer with ASCAP Notes the Cause Volunteer Program
  • Health care and dependent care flexible spending accounts
  • Short-term disability insurance/salary continuation and long-term disability insurance
  • Company provided basic life and accidental death and dismemberment insurance
  • Employee gym discounts at select gyms
  • Commuter benefits
  • Voluntary pet health insurance
  • Voluntary auto and homeowners insurance
  • Voluntary employee, spouse, and dependent life insurance options
  • Voluntary ID protection Coverage