Marketing Cloud Administrator

Gainesville, FL (On-site)

$85K/yr – $95K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive hands-on Marketing Cloud design and implementation for UFIT CRM projects.

  • Own solution design, prototyping, and proof-of-concepts for marketing cloud initiatives.
  • Collaborate with the CRM Team and clients on development, testing, and production support.
  • Estimate scope for development efforts and communicate status to stakeholders.

Job Description

Drive hands-on Marketing Cloud design and implementation for UFIT CRM projects.

  • Own solution design, prototyping, and proof-of-concepts for marketing cloud initiatives.
  • Collaborate with the CRM Team and clients on development, testing, and production support.
  • Estimate scope for development efforts and communicate status to stakeholders.

Responsibilities

  • Perform hands-on solution design, prototyping, proof-of-concepts, as required in support of current and new projects
  • Work with the CRM Team and Marketing Cloud clients on development, testing, production support, etc.
  • Be able to estimate scope for development efforts
  • Communicate with stakeholders regarding status
  • Participate in business and technical meetings
  • Provide timely status updates to project leadership
  • Identify and mitigate risks in process and technology
  • Support architectural and development guidelines and best practices
  • Monitor and troubleshoot issues with Marketing Cloud sends and bounces

Requirements

  • Bachelor's degree in an appropriate area and two years of relevant experience; or a high school diploma or equivalent and six years of experience. Appropriate college coursework or vocational/technical training may substitute at an equivalent rate for the required experience.
  • Work visa sponsorship is not available for this position
  • A Level 2 Criminal Background Screening is required.

Preferred

  • Demonstrated knowledge with managing users, business units, permissions and settings within Salesforce Marketing Cloud
  • Experience with Contact Builder
  • Experience creating and managing Marketing Cloud Journeys
  • Knowledge of Marketing Cloud email templates, including HTML, CSS, and AMPScript
  • Familiarity with HTML/CSS
  • Experience designing and implementing Custom Subscription Centers
  • Experience with SQL use in Automation Studio
  • Strong understanding of Salesforce data model, including objects, fields, and relationships
  • Experience with Salesforce Marketing Cloud, Service Cloud, Sales Cloud
  • Familiarity with Salesforce Education Cloud, Education Data Architecture
  • Familiarity with HTML, CSS and JavaScript
  • Familiarity with SQL and relational database systems

Benefits

  • UF provides various leave programs based on an employee’s salary plan, including vacation, sick leave, holidays, personal leave days, and paid family leave.
  • In addition to paid time off, the University of Florida offers a very competitive benefits package.
UF Information Technology (UFIT) logo

UF Information Technology (UFIT)

UF Information Technology (UFIT) enables teaching, learning, research, and service on campus and across the region with state-of-the-art enterprise IT systems, including SEC and SUS universities the opportunity to teach using HiPerGator.

Gainesville, Florida, USA
157 employees (9 in marketing)

Traffic Signals

Monthly Visitors
12.2M
Monthly Google Ads Budget
$270.8K
Traffic Source Mix
Search
38.7%
Direct
46.9%
Referral
12.9%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~157

Marketing Team

Marketing Team Size
4 (3% of company)