Marketing Campaign Manager

Responsibilities

• Plan and execute integrated marketing campaigns, product launches, and other marketing initiatives.
• Manage multiple projects, timelines, resources, and deliverables to ensure successful execution.
• Ensure campaign materials meet quality standards and are prepared for global use and translation.
• Develop demand generation, growth, and re-engagement campaigns that support business objectives.
• Recommend and execute digital marketing tactics based on campaign goals and target audiences.
• Partner with Sales and Marketing to drive lead generation and new business opportunities.
• Develop a strong understanding of North American market opportunities and priority initiatives.
• Analyze campaign performance and apply insights to improve future marketing activities.
• Use Salesforce and other tools to support campaign execution and tracking.
• Partner with local and international teams to execute campaigns and support centralized global marketing processes.

Requirements

• Bachelor’s Degree in digital media, communications, marketing, business, or related field, or equal subsequent experience
• Ideal candidate must reside in the United States
• Minimum 3-5 years of experience in digital marketing, marketing or project management
• Highly organized, process driven individual, who works well with others in a fast-paced global marketing organization
• Creative problem solver
• Experience in a B2B setting, utilizing Content Marketing strategies
• Experience using project management tools (i.e. Wrike, Monday, Workfront, Smartsheet)
• Project management certification is a plus
• Experience with marketing analytics tools (Power BI, Google Analytics, etc.)
• Knowledge of marketing automation systems (i.e. Eloqua, Pardot, Marketo, or HubSpot), social media marketing, SEO, digital asset management platforms (i.e. Brandfolder), and website content management systems (CMS) are a plus

Benefits

• Generous PTO & Holidays
• Hybrid and Compressed Work Week (for operations-based roles only)
• Comprehensive Medical, Dental, and Vision
• HSA & FSA Account Options, with employer HSA contribution
• 401k with Employer Match & Profit Sharing
• Tuition Reimbursement
• Wellness Reimbursement Program
• Professional Development Opportunities
• Pet Insurance
• Subsidized Cafeteria in NY based office