Marketing and Business Development Manager

Jackson, MI (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 5 months ago

Job Summary

Drive market intelligence, strategic marketing, and business development for Gerdau's strategic markets and new-value growth initiatives.

  • Lead market intelligence and strategic marketing for high-value, long-term opportunities.
  • Must-have: 10+ years in strategic marketing with hands-on Power BI.
  • Standout: Direct cross-functional strategy and long-range market studies.

Job Description

Responsibilities

  • Market Intelligence:
  • Coordinate the work of and mentor a Sr Marketing analyst.
  • Lead all market intelligence pipeline, including steel demand forecast, impact of emerging trends and competitive intelligence.
  • Lead deliverables of executive presentations, customer events and branding initiatives.
  • Lead and support medium (1-3 year) and long term (3-10 year) market studies.
  • Be a key player in the Strategic roadmap and Annual Planning process.
  • Manage view of demand for high value-added applications.
  • New Business Development:
  • Direct the organization toward strategic markets, applications and new potential value-added business, differentiating GSN from competition, and enhancing the long-term sustainability of the business.
  • Manage commercial and product development pipelines with Sales & Technical Services, pushing for growth and profitability.

Requirements

  • A minimum of 10 years of experience in the field of strategic marketing. Prior experience in the steel or the Automotive industry preferred but not required.
  • Bachelor’s degree is required, preferably in Engineering, Marketing, Business, or relevant technical discipline. MBA degree is also desired.
  • Incumbent must demonstrate skills and knowledge of qualitative and quantitative problem-solving techniques as well as the ability to create compelling storytelling in presentations.
  • Technical Marketing skills are required as the Manager will also be a hands-on leader. That includes ability to create executive presentations (Power Point), pivot tables and dashboards (Excel). Power BI desired but not required.
  • Collaborative communication skills and ability to communicate with all business areas at various levels are necessary.
  • Proactive and investigative profile; ability to propose and drive continuous improvement and innovation.
  • Ability to travel approximately once a month to visit customers, mills, and/or attend trade shows and trade association meetings.
  • This is in office position based out of Jackson, MI

Preferred

  • MBA degree is also desired.
  • Power BI desired but not required
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Gerdau

4.1 Glassdoor

With a history spanning 122 years, Gerdau is Brazil's largest steel producer, one of the leading producers of long steel in the Americas and of special steel in the world. In Brazil, Gerdau also produces flat steel and iron ore for its own use. Gerdau also has a new business division, Gerdau Next, which fosters entrepreneurship in segments adjacent to the steel industry.Guided by its purpose of empowering people who build the future, Gerdau has operations in nine countries and over 30,000 direct and indirect employees. Gerdau is the largest recycling company in Latin America and uses scrap as an important input, with 73% of the steel it produces made from scrap. Every year, Gerdau transforms 11 million tonnes of scrap into a variety of steel products. Gerdau also is the world’s largest charcoal producer, with over 250 hectares of planted forests in the state of Minas Gerais.As a result of its sustainable production matrix, Gerdau currently has one of the industry’s lowest average greenhouse gas emissions (CO2e), of 0.86t/CO2e per tonne of steel, which is about half the global industry average of 1.91 t/CO2e per tonne of steel (worldsteel). By 2031, Gerdau’s target is to reduce its carbon emissions to 0.83 t/CO2e per tonne of steel.Gerdau’s shares are listed on the São Paulo (B3), New York (NYSE) and Madrid (Latibex) stock exchanges.

Founded in 1901
Paraíba, BRA
23K employees
82% recommend to a friend
77% CEO approval

Funding

Total Funding
$102.7M
Last Raise
$102.7M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $102.7M

Traffic Signals

Monthly Visitors
141.6K
Traffic Source Mix
Search
75.5%
Direct
21.1%
Referral
2.2%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~22.8K

News about Gerdau

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Marketing and Business Development Manager

Gerdau · Jackson, MI · On-site