Marketing Automation Specialist

Longview, TX (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 months ago

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Job Summary

The role is a full-time Marketing Automation Specialist in Longview, TX with hybrid options. Responsibilities include managing marketing automation systems, analyzing campaigns, and driving lead generation while collaborating with the marketing team. Requirements emphasize experience in marketing automation, analytics, and collaboration.

Job Description

Responsibilities

  • This is a full-time hybrid role for a Marketing Automation Specialist based in Longview, TX, with flexibility for some work-from-home days.
  • The Marketing Automation Specialist will manage and optimize marketing automation systems, analyze campaign performance, and drive lead generation efforts.
  • They will also work closely with the marketing team to develop and implement data-driven strategies, monitor key performance indicators, and improve campaign outcomes.

Requirements

  • Experience in Marketing Automation and Lead Generation techniques
  • Proficiency in Marketing and Marketing Analytics
  • Strong skills in Web Analytics and data interpretation
  • Excellent organizational, analytical, and problem-solving abilities
  • Effective communication skills and ability to collaborate within a team and with clients

Preferred

  • Familiarity with digital advertising trends and tools is a plus
  • Prior experience with marketing automation platforms is highly desirable
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Starfish Ad Age

Embrace innovation and stay ahead of the curve with our agency's forward-thinking approach to digital advertising. We constantly explore emerging trends and technologies to keep your brand at the forefront of the industry.

Founded in 2017
Longview, Texas, USA