Responsibilities

• Own day-to-day campaign execution, including the building, testing, and deployment of communications across email, SMS, and other emerging marketing channels.
• Manage and prioritize a queue of campaign and project requests, follow up on pending project requirements, and communicate timelines and key updates with stakeholders across the organization.
• Implement personalization, dynamic content, and campaign logic to deliver relevant messaging and experiences.
• Configure and apply tracking codes to measure channel performance and campaign effectiveness.
• Execute and monitor A/B and multivariate tests to optimize messaging, targeting, creative, and customer journeys.
• Evaluate campaign performance and provide actionable recommendations to improve engagement, conversion, and retention metrics.
• Conduct quality assurance testing of campaigns, automation workflows, audience selections, and personalization logic prior to deployment; identify and escalate technical issues to appropriate stakeholders for resolution.
• Present insights on campaign effectiveness, business impact, and opportunities for continuous improvement to key stakeholders.
• Support automated marketing campaigns, customer journeys, and triggered communications across marketing automation platforms.
• Contribute to the testing and adoption of new tools, features, and technologies that enhance marketing automation capabilities and operational effectiveness.

Requirements

• 3+ years of experience in email marketing, marketing automation, or a related marketing operations function.
• Experience managing email marketing campaigns, including building, testing, deployment, and optimization.

Preferred

• Proficiency with Salesforce Marketing Cloud or comparable marketing automation platforms.
• Hands-on experience with email design and production tools, such as Knak, Litmus, Stensul, or comparable platforms.
• Understanding of SMS marketing, including campaign execution, best practices, and related technologies.
• Experience with Salesforce CRM, Salesforce Data 360, or similar customer relationship management (CRM) and customer data platform (CDP) tools.

Benefits

• Health insurance (medical, vision, dental and prescription drug)
• Up to 22 days of Paid Time Off (PTO) in the first year
• Eleven paid holidays in addition to PTO
• 401(k) with Employer Match
• Life, Short-Term Disability and Long-Term Disability insurance
• Flexible Spending Accounts
• 4 Hours of Volunteer Time Off per year
• On-Demand Pay / Earned Wage Access
• Free Premier RV AAA Washington Membership
• Travel, Insurance, and Membership Discounts and Perks