Marketing Associate

Boston, MA (Hybrid)

$64K/yr – $71K/yrEntry LevelVolunteer

Posted 2 weeks ago

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Job Summary

Own end-to-end creator-led campaigns that drive awareness, engagement, and consideration for brand-building goals.

  • Campaign Execution: manage creator search, outreach, briefs, approvals, and performance reporting.
  • Brand Storytelling: leverage creator-driven narratives to strengthen awareness and consideration.
  • Audience Growth: support strategies to attract, grow, and retain Wayfair customers through innovative marketing.

Job Description

Responsibilities

  • oversee campaign execution end-to-end—from creator search and outreach to briefing, content approvals, and performance reporting.
  • This role will contribute to Perigold's broader brand-building efforts, helping drive awareness, engagement, and consideration through creator-led storytelling and marketing.
  • Marketing Associates attract, grow, and retain Wayfair’s customer base through innovative marketing strategies.

Requirements

  • 0-3 years of transferable experience in a corporate environment, including internship and co-op experience.
  • Bachelor's degree.
  • A strong interest in emerging technology and the ability to integrate generative AI tools (e.g. Gemini) into daily tasks to drive efficiencies.
  • Authorization to work in the United States without visa sponsorship by Wayfair now or in the future. Visa sponsorship includes the following work visas: STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.
  • Experience with Microsoft Excel or Google Sheets, SQL or GBQ, and data visualization tools such as Google Data Studio (Looker, Tableau, or PowerBI).

Preferred

  • highly organized, trend-aware, and passionate about social media, influencer marketing, and the creator economy.

Benefits

  • Full health benefits available (Medical, Dental, Vision, HSA/FSA) on day one for eligible employees.
  • No-cost access to 2nd.MD, a virtual expert medical consultation and navigation service.
  • Global Traveler Health Insurance through GeoBlue.
  • 24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.
  • Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.
  • 401(k) matching with immediate vesting.
  • Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.
  • Tuition Reimbursement.
  • Wayfair Employee Discount.
  • Gym/Fitness Discounts.
  • Exclusive access to thousands of perks & discounts through BenefitHub.
  • Yearly match up to $500 for personal donations made by employees to registered 501(c)(3) nonprofits.
Wayfair logo

Wayfair

Wayfair is the destination for all things home: helping everyone, anywhere create their feeling of home. From expert customer service, to the development of tools that make the shopping process easier, to carrying one of the widest and deepest selections of items for every space, style, and budget, Wayfair gives everyone the power to create spaces that are just right for them.

Founded in 2002
Boston, Massachusetts, USA
12K employees (1,013 in marketing)

Traffic Signals

Monthly Visitors
109.8K
Traffic Source Mix
Search
32.2%
Direct
42.1%
Referral
22.3%
Social
2.6%
Paid
0.5%

Headcount Trend

Current headcount: ~12.3K

Marketing Team

Marketing Team Size
711 (6% of company)
Median Career Experience
7 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
5

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