Marketing Associate

Berkeley, CA (Hybrid)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 8 hrs ago

Job Summary

Own the marketing function from lead generation to brand storytelling, driving campaigns, content, and partnerships across channels, with a focus on measurable metrics and translating technical solar work for residential and commercial audiences.

Job Description

Responsibilities

  • Lead generation
  • Build and run lead generation programs with clear targets for residential and commercial sales. report metrics on what is working.
  • Develop and manage technical SEO, on-page optimization, content strategies, and off-page link-building
  • Report on program metrics, analyze and make recommendations.
  • External marketing
  • Own the brand across every channel: website, email, social, print, and advertising.
  • Plan and run campaigns, then measure results and adjust.
  • Write and maintain web content, newsletters, press releases, brochures, and sales and proposal materials, including RFP responses.
  • Manage targeted tradeshows, sponsorships, and community events.
  • Develop case studies, references, and testimonials from completed projects.

Requirements

  • 3 to 5 years of marketing experience, ideally as a generalist who has worn many hats.
  • A track record of generating leads or demand, not just producing content.
  • Strong writing, and the ability to turn technical subjects into clear, compelling messages.
  • Project management discipline and the self-direction to run your own priorities without being closely managed.
  • Comfort with core marketing tools such as analytics, email platforms, socials, etc.
  • Genuine alignment with our mission, our Benefit Corp values, and employee ownership.

Preferred

  • Experience in construction, solar, home services, or another business to consumer market.
  • Graphic design ability in Adobe Creative Suite.
  • A bachelor’s degree in marketing, business, communications, or a related field. Equivalent experience counts.

Benefits

  • Health - Sun Light & Power offers different medical plans through CaliforniaChoice and Kaiser. We also offer coverage for dependent benefit costs per company policy.
  • Dental - Sun Light & Power covers 100% through Beam
  • Vision - Sun Light & Power covers 100% through Beam
  • Long-term disability insurance - Sun Light & Power covers 100%
  • FSA and Commuter program
  • 13 PTO days, 9 paid holidays
  • 2 paid days for volunteering
  • 401(k) retirement plan
  • $1000 annual stipend for tuition
  • Company Stock - Sun Light & Power annually allocates 8% of our 1,000,000 issued shares of the company to ESOP Participants based on a formula considering the number of employees, employee’s years of service and employee’s total compensation. Shares are vested over a 6-year period.
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Sun Light & Power

3.8 Glassdoor

Since 1976 we have created renewable energy solutions in the state of California that help preserve the planet’s vital resources and hedge against the rising cost of energy. We have cultivated the depth of knowledge and professional talent to serve a broad range of commercial and nonprofit clients, encompassing new construction and retrofit projects for office and industrial sites, over 250 multifamily housing developments, food service businesses, schools, places of worship, non-profit organizations, utilities, government buildings, hotels, and more. Being a Certified Benefit Corporation, we are held accountable for using business to tackle social and environmental problems while providing a healthy and sustainable workplace for our employees. In fact, we are one of the first companies to become a Certified Benefit Corporation. We are licensed (#326203) and NABCEP certified.We are also a group of passionate people with diverse interests. We are volunteers and activists. We care about the impact we have on the natural environment. We compost, reduce and recycle. We make carbon-reducing diet and shopping decisions. We bike to work and use public transportation whenever possible. When we need to drive, we are bio-fuel enthusiasts and electric car drivers. We are animal lovers, rock climbers, snowboarders, bike campers and skiers. We fly planes, hike mountains, run triathlons, teach yoga, swim the Bay, track wildlife and travel the world. We are devoted parents, grandparents, aunts and uncles who love our families, and we tend to think of our coworkers' families too. We are the power behind Sun Light & Power. Join us - we're growing!

Founded in 1976
Berkeley, California, USA
95 employees (2 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

The middle of this range ($80K) is 23% above the median base salary for Marketing Associate roles in the United States ($65K).

Marketing Associate median pay in the United States

$65K/yr

Most pay falls between $56K and $75K. Based on 204 salaries.

See all Sun Light & Power salaries

Marketing Team

Marketing Team Size
2 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.8K
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
32.5%
Direct
34.5%
Referral
10%
Social
5.3%
Paid
7.3%

Headcount Trend

Current headcount: ~95
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Marketing Associate

Sun Light & Power · Berkeley, CA · Hybrid