Marketing Associate

Responsibilities

• Support new product feasibility by developing costing analyses, aggregating data for new item setup, and maintaining product information for commercialization. Collaborate closely with Innovation, R&D, Operations, Finance, and Supply Chain teams.
• Partner with Marketing Managers to ensure brand consistency across product lines, promotional materials, events, and brand communications (including sell sheets, renders, and hero imagery).
• Assist in coordinating social media and digital marketing efforts to engage target consumers and drive brand growth. Act as a liaison with agencies, vendors, influencers, and other external partners.
• Support the development of marketing materials, packaging design, and sales collateral in collaboration with internal teams and external vendors. Ensure quality and alignment with brand standards.
• Conduct category research and analyze market trends and syndicated data to support segmentation, targeting, and brand positioning strategies. Present insights to stakeholders.
• Coordinate qualitative and quantitative research initiatives, including sampling, concept testing, and sensory panels.
• Contribute to growth strategy development and annual planning initiatives.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree in Marketing, Advertising, Business, or a related field
• At least 2 years of marketing experience OR 1 year of related internship experience
• Bilingual Spanish skills preferred

Preferred

• Experience in social media, web, and digital/SEO marketing
• Experience in consumer packaged goods (CPG) or culinary environment

Benefits

• 401(k)
• Dental insurance
• Employee assistance program
• Health insurance
• Paid time off
• Vision insurance
• And more......