Responsibilities

• Map the customer shopping journey, identify communication and education gaps, and create best-in-class campaigns and content to showcase Ring's End's expertise, products, and services.
• Develop and align online and offline marketing campaigns in collaboration with external teams and the marketing team.
• Stay updated on trends in social media and relevant industries to keep Ring's End strategies fresh and competitive.
• Working with our videographer, strategize, produce, and execute content marketing program to achieve marketing goals of increased brand awareness, lead generation, and customer engagement.
• Assist the social media and Events Coordinator in managing the brand's social media editorial calendar, ensuring high-level marketing strategies translate into daily and weekly content that supports campaigns, product launches, and educational opportunities across Instagram, Facebook, LinkedIn, YouTube, and TikTok.
• Manage our influence/creator marketing programs to ensure ROI from these partnerships
• Assist with general marketing initiatives such as events, promotions, digital campaign creative, and administrative tasks such as co-op advertising reimbursement and invoice allocation.
• Oversee our email marketing and direct response marketing efforts across all departments
• Permanent, full time: Monday - Thursday on-site at Darien location, Friday remote; Hours: 8 am – 4 pm weekdays, after hours as necessary; Travel: as necessary to film content and for events; Physical requirements: lifting, loading/unloading, (indoor/outdoor)

Requirements

• BA/BS in Marketing or Communications
• Digital & Offline Media Knowledge - Strong understanding of digital platforms and traditional media (TV, print, OOH, radio, sponsorships).
• Media Planning Experience - Proven ability to implement media planning solutions and manage cooperative marketing programs.
• 3–5 Years Marketing Experience
• Microsoft Office Proficiency
• Independent & Collaborative Work Style
• Innovation & Idea Generation
• Strategic, Solution‑Oriented Mindset
• High Attention to Detail

Benefits

• traditional and Roth 401K
• 3% 401K safe harbor company contribution
• various medical insurance plans
• FSA & DCA
• employee discounts on our products and materials
• life/accidental death & dismemberment insurance
• long & short-term disability
• paid holidays
• paid time off (PTO)
• employee assistance program