Responsibilities

• Support the Senior Marketing Manager and Director of Growth Marketing in content creation for newsletters, websites, social media, campaign highlights and other internal and external marketing collateral
• Report on website traffic, inbound lead activity, SEO/keyword trends, and competitor information and analyze for actionable insights
• Work with teams across the business to gather necessary information and assets to produce clear and compelling marketing content
• Publish and update content across the company websites and social channels, ensuring that it is accurate, timely and consistent with brand guidelines
• Use MediaRadar and other relevant sources to gather insights for use in a variety of marketing material
• Support the coordination of client, prospect, owned and industry events, including invitations, collateral, promotional activity and follow-up communications
• Support the Client Development team by coordinating out of home vendor calls for and onboard vendors for partnership and participation in RFPs
• Organize marketing collateral and ensures best practices are followed for naming convention, versioning, etc.
• Serve as a point of escalation for the Post Buy Report when team members need assistance troubleshooting calculations, formulas, and campaign delivery data via Excel
• Assist in various research projects and reporting projects as needed

Requirements

• B.A. in Business, Marketing, or Communications or other relevant qualification
• A minimum of two (2) years of work experience at a brand or agency
• Basic understanding of marketing principles with experience supporting content, campaigns or digital marketing activity
• Proficient in data analysis and confident using Microsoft Office, specifically PowerPoint and Excel
• An interest in media, advertising or OOH a plus

Preferred

• Experience working in Canva, MailChimp, Semrush, and Wix a plus but not required