Marketing Associate for Home Health and Home Care

Houston, TX (On-site)

$23/hr – $25/hrEntry LevelFull time

Posted 6 days ago

Job Summary

Own and drive multichannel marketing initiatives from research to execution, leveraging content creation, social media, SEO, and analytics to boost brand visibility and ROI.

  • Define and execute multichannel marketing strategies.
  • Create and optimize content across websites, social media, email, and print.
  • Analyze performance data and adjust campaigns to maximize ROI.

Job Description

Responsibilities

  • Develop and implement multichannel marketing strategies to enhance brand visibility and engagement.
  • Conduct thorough research to identify market trends, customer needs, and competitive landscape.
  • Create compelling content for various platforms including websites, social media, email campaigns, and print advertising.
  • Manage social media marketing efforts across platforms such as Facebook, Instagram, and LinkedIn.
  • Utilize SEO best practices to optimize website content for search engines.
  • Analyze campaign performance using tools like Google Analytics to refine strategies and improve outcomes.
  • Assist in managing budgets for marketing campaigns while ensuring effective allocation of resources.
  • Leverage marketing automation tools to streamline processes and enhance efficiency in email marketing campaigns.

Requirements

  • Proficiency in digital marketing techniques including SEO, content marketing, and performance marketing.
  • Experience with social media marketing strategies and tools.
  • Familiarity with Adobe Creative Suite, Canva, or similar for design purposes.
  • Knowledge of WordPress for website management and content updates.
  • Strong analytical skills with experience in Google Analytics for data-driven decision making.
  • Ability to write engaging copy that resonates with target audiences across various channels.
  • Understanding of B2B marketing principles and practices.
  • Experience in budgeting for marketing initiatives to maximize ROI.
  • Familiarity with HTML for basic website updates or troubleshooting.
  • Strong research skills to stay updated on industry trends and best practices.

Salaries

Posted range

$23/hr – $25/hr

Taken straight from the job posting.

The middle of this range ($50K) is 23% below the median base salary for Marketing Associate roles in the United States ($65K).

Marketing Associate median pay in the United States

$65K/yr

Most pay falls between $57K and $75K. Based on 186 salaries.

See all Seniors Helping Seniors Home Care salaries

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Marketing Associate for Home Health and Home Care

Seniors Helping Seniors Home Care · Houston, TX · On-site