Marketing Associate (Contract)

Responsibilities

• Creator pipeline coordination and content ideation (core, ~65%)
• Own day-to-day management of our creative contractor pipelines for organic and paid: sourcing creators, pitching them on Ello, negotiating rates within set budgets, and onboarding them to our process.
• Be the primary point of contact for creators: brief them, review and confirm scripts against our guidelines, route feedback from internal stakeholders, and keep production timelines on track.
• Maintain a clean, up-to-date roster of active creators, scripts in flight and content delivered, so the team always knows what's shipping when.
• Generate organic content ideas grounded in our brand direction and what's resonating culturally. Bring fresh concepts weekly.
• Pitch and help bring to life marketing stunts and IRL moments, from scrappy street activations to bigger cultural plays, that give us something worth posting about.
• Spot trends, sounds and formats early, and move fast to get Ello in on them in a way that feels native, not forced.
• Stay close to comments, DMs, and community feedback, and surface insights that should shape what we make next.
• Growth generalist support (~35%)
• Pull weekly and ad-hoc reporting across organic and paid channels. Flag what's working, what's not, and what's worth digging into.

Requirements

• 2–4 years of relevant marketing experience: internships, contractor work, agency time, or running social for a brand (or yourself, if it's strong).
• Demonstrated taste for organic social. You live on TikTok and Instagram, can explain why a hook works, and your reference points come from consumer culture, not our category. You can spot a trend early and act on it fast, before the moment passes.
• Strong people skills and follow-through. You can hold a creator's hand through a brief, chase down a missing deliverable without being annoying, and make people want to work with you.
• Resourceful and scrappy. You'd rather figure it out and move than wait for instructions.
• Already using AI tools (Claude, ChatGPT, etc.) daily for research, briefs, copy drafts, summarizing comments, whatever speeds you up. You treat AI as a force multiplier, not a novelty.
• Comfortable being in our SF office 3 days a week and working alongside a small, fast-moving team. Energy and hustle matter here.

Preferred

• Experience at a consumer brand with a distinct voice (DTC, food and bev, beauty, apps, entertainment). You know how a brand earns attention in a feed, not just how it describes itself.
• A mischievous streak. You're not afraid of well-done clickbait, and you know the difference between a bold idea that earns a parent's trust and a cheap one that spends it.
• Hands-on experience running creator or UGC pipelines at an agency, brand, or as a contractor.
• Experience writing short-form copy or scripts. You can draft a hook, caption or brief without much hand-holding.
• A creator portfolio of your own, even a small one, that shows you understand the platform from the inside.
• Experience planning or executing guerrilla marketing, pop-ups or stunts, especially ones that went viral or earned press.
• Familiarity with Notion, Slack, and Figma, or you're a quick study.