Marketing Associate

Responsibilities

• Support execution of multi-channel marketing campaigns (digital, email, print, social, and events) to drive awareness, engagement, and lead generation.
• Help the team manage and optimize HubSpot—including email, workflow automation, sales sequences, landing pages, reporting, list segmentation, data maintenance, and more.
• Collaborate with internal stakeholders and external partners to develop content, creative assets, and messaging that align with Safeware’s brand and business goals.
• Assist with the creation of presentations, collateral, and marketing materials for internal teams, sales partners, and clients.
• Help coordinate promotions and communications for marketing and sales events, trade shows, and webinars.
• Support reporting and data analysis to track key metrics, campaign performance, and ROI.
• Help manage fulfillment and coordination of promotional materials and other marketing assets.
• Serve as a “pinch hitter” for special projects—adapting quickly and contributing across a wide range of marketing functions.
• Stay informed on emerging marketing tools, trends, and best practices, especially within HubSpot and digital marketing platforms.

Requirements

• Bachelor’s degree in Marketing , Communications, or a related Business field (preferred).
• 1–3 years of professional experience in marketing or related roles preferred.
• Experience with HubSpot Marketing Hub or CRM required ; HubSpot certifications are strongly preferred.
• Strong verbal and written communication skills .
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Familiarity or experience with HubSpot preferred. Certifications are a plus, and would be a requirement to obtain upon hiring.
• Basic familiarity with Adobe Creative Suite (Illustrator, Acrobat, Photoshop) preferred.
• Strong organizational and project management abilities, with attention to detail.
• Analytical mindset and ability to interpret marketing data and metrics.
• Ability to collaborate effectively and adapt to changing priorities.

Preferred

• HubSpot certifications are a plus
• Basic familiarity with Adobe Creative Suite (Illustrator, Acrobat, Photoshop) - optional

Benefits

• Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
• Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
• Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services
• Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.