Intertrend

Marketing Analytics & Intelligence — Senior Manager / Associate Director

Long Beach, CA (On-site)

$100K/yr – $150K/yrSenior Level6+ years expFull time

Posted 7 days ago

Job Summary

Own and shape ambitious measurement programs across MMM, MTA, incrementality, experimentation, attribution, and media effectiveness, turning analytics into actionable marketing and business decisions while guiding clients and agency leadership.

  • Lead cross-functional initiatives and build scalable measurement frameworks
  • Advance AI-enabled analytics and mentor analytics talent

Job Description

Responsibilities

  • Lead advanced measurement across MMM, MTA, incrementality, experimentation, attribution, and media effectiveness
  • Evaluate methodologies, data quality, and analytical outputs to ensure rigor
  • Integrate media, consumer, and business data to uncover insights and growth opportunities
  • Translate complex analytics into actionable media, marketing, and business decisions
  • Serve as a senior analytics advisor to clients and agency leadership
  • Lead cross-functional initiatives across Media, Strategy, Account, Creative, and Technology
  • Manage, coach, and develop analytics talent
  • Build scalable measurement frameworks, tools, workflows, and standards
  • Advance AI-enabled analytics and marketing intelligence capabilities, applying emerging technologies to research, forecasting, reporting, and automation

Requirements

  • 6–10+ years of experience in marketing analytics, marketing science, media analytics, measurement, BI, or related disciplines
  • Demonstrated experience with advanced measurement, including MMM, MTA, incrementality, experimentation, attribution and/or media effectiveness
  • Proven ability to translate complex analytics into marketing, media, and business decisions
  • Strong executive-level storytelling and experience advising clients and senior stakeholders
  • Experience building measurement frameworks and leading cross-functional initiatives
  • Demonstrated experience managing, coaching, and developing analytics talent

Preferred

  • Ideal candidates will come from marketing measurement, analytics, consulting, or media organizations with advanced measurement capabilities, or from sophisticated in-house marketing science or analytics teams.
  • Tableau, Power BI, or Looker Studio
  • GA4 and Adobe Analytics
  • CRM, sales, and first-party data
  • Identity resolution products such as Acxiom
  • Nielsen, MRI-Simmons, YouGov, GWI, Numerator, or similar platforms
  • Competitive intelligence platforms such as MediaRadar
  • AI-enabled analytics and workflow automation
  • Python or R is preferred, but not required. We’re looking first and foremost for someone who can lead analytical thinking, ask the right questions, challenge methodologies, develop people, and turn data into decisions.

Salaries

Posted range

$100K/yr – $150K/yr

Taken straight from the job posting.

Marketing Analytics median pay in the United States

$110K/yr

Most pay falls between $86K and $159K. Based on 1,987 salaries.

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