Marketing Analyst

Melbourne, FL (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Data-driven marketing roles involve compiling trusted datasets from HubSpot and other sources, creating persuasive reports, and turning analytical insights into actionable recommendations for leadership. The position emphasizes optimizing reporting workflows, analyzing campaigns across channels, and managing web analytics and attribution models. A strong requirements set focuses on analytics experience, BI tools, and familiarity with marketing platforms.

Job Description

Responsibilities

  • Compile and Handle Data: To create trustworthy marketing datasets, gather and preserve data from HubSpot, internal systems, and external platforms.
  • Produce Insightful Reports: Using data and visualization tools, create and present persuasive marketing reports.
  • Examine Performance and Project Trends: Determine the main factors influencing performance, evaluate the effects, and produce planning-related predictive insights. Must be able to convert analytical results into concise, well-thought-out suggestions for marketing and leadership groups.
  • Optimize Procedures: To increase precision, speed, and scalability, streamline and automate reporting workflows.
  • Lead Campaign Analysis: Assess and improve traditional and digital campaign initiatives, such as direct mail, email, social media, PPC, and SEO.
  • Own Web & Attribution Analytics: GA4, GTM, and associated tools to track website traffic, conversion rates, and attribution models.

Requirements

  • Bachelor’s or Master’s degree in Marketing, Business Analytics, Finance, Economics, Accounting, or a related field.
  • 2+ years of experience in marketing analytics, finance, or business intelligence.
  • Proven track record in campaign reporting, marketing performance analysis, and presenting data to stakeholders.
  • Advanced Excel and Power BI skills, including pivot tables, dashboards, and VBA/macros.
  • Proficient with HubSpot or similar marketing automation/CRM tools.
  • Knowledge of SQL, Google Analytics (GA4), GTM, and advertising platforms (Google Ads, Meta Ads, LinkedIn Ads).

Preferred

  • Bonus: Strong statistical background and working knowledge of Python or R.

Benefits

  • Medical, dental, vision, 401k, paid holidays, PTO and more!
  • Dynamic Environment: On-site role with a fast-paced and collaborative team culture. Results-driven office where your contributions make a real impact.
  • Career Growth: Mentorship, growth tracks, and professional development.

Orion180

3.4 Glassdoor

At Orion180, we are dedicated to empowering insurance agents with innovative home insurance solutions that enhance their offerings and strengthen client relationships. As a rapidly growing provider with over $285 million in revenue and a 4.9-star Google rating, we understand the challenges agents face in delivering exceptional service.Our commitment goes beyond just providing products; we offer personalized support, tailored coverage options, and cutting-edge technology that streamline the insurance process. We believe in building strong partnerships based on trust and collaboration, ensuring you have the resources necessary to effectively meet your clients' needs.We take pride in our dual superior financial stability ratings from industry-leading agencies, Kroll and Demotech. Every reinsurance partner of Orion180 meets or exceeds the “A-” rating standard set by A.M. Best or is fully collateralized. This guarantees our claims-paying ability, ensuring coverage even in the event of major disasters.Additionally, we strategically align with partners who share Orion180’s vision for growth and innovation. Our reinsurers possess the capital strength to withstand market fluctuations, and our partners are known for their reliability and strong ethical practices, enhancing our global reputation.Join us in redefining the home insurance experience. Visit our website to learn more about how we can collaborate to drive success in your insurance business.

Founded in 2017
Melbourne, Florida, USA
165 employees (8 in marketing)
58% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
46.8K
Traffic Source Mix
Search
30.2%
Direct
60.3%
Referral
6.4%
Social
0.6%
Paid
2.4%

Headcount Trend

Current headcount: ~165

Marketing Team

Marketing Team Size
5 (3% of company)
Median Career Experience
10.5 years
Median Tenure
2.8 years

Funding

Total Funding
$42.3M
Last Raise
Debt Financing, 3 years ago