Marketing

Charlottesville, VA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and coordinate club-level marketing execution across print, digital, and events to drive brand-aligned campaigns for six Charlottesville locations.

  • Marketing materials and brand: Produce monthly materials, ensure brand consistency, and meet deadlines.
  • Content and channels: Create daily social content, update website copy, and send weekly event emails.
  • Events and partnerships: Collaborate on internal/external events and build community promotion opportunities with local businesses.

Job Description

Responsibilities

  • Design, print and post monthly club marketing materials in support of campaigns, promotions and events.
  • Act as primary point of contact for department heads, meeting weekly on a team and individual basis to establish upcoming needs and requests.
  • Create, post & analyze daily social media content for assigned clubs social media platforms.
  • Maintain compelling and accurate website copy.
  • Send weekly emails to promote upcoming events and programs.
  • Create and maintain photo/ video library of club events, programs, team, members, current events etc. for use in marketing materials.
  • Ensure all marketing materials are in-line with brand standards, professional, interesting and up-to-date.
  • Follow the established protocols for marketing projects, including gathering the required information and specs, establishing and adhering to deadlines, submitting work for review and following-through on final production and distribution as needed.
  • Collaborate with internal departments in the development, planning and execution of external and internal events and marketing plans.
  • Create opportunities for external promotion – including building relationships with businesses in the community, focusing on potential membership events.

Requirements

  • 2-3 years marketing experience in a fast-paced, production oriented environment.
  • Graphic design knowledge / Adobe Creative Suite & Canva.
  • Email marketing / copywriting and editing.
  • CRM experience preferred – Hubspot.
  • Photography / videography experience a plus.
  • Event planning.
  • Detail oriented and can juggle multiple projects simultaneously with minimal direction.
  • Excellent project management skills, high attention to detail, and works well in fast-paced environment.
  • Physical demands: Must be able to work with a computer for extended periods of time.

Preferred

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