Marketer Liaison at Excelsior Care Group | New Jersey, USA | $100K/yr – $120K/yr

Excelsior Care Group

Marketer Liaison

New Jersey, USA (On-site)

$100K/yr – $120K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive census growth and referral development as a Marketer Liaison at Anchor Care and Rehabilitation Center.

Must-have: Proven ability to generate referrals and meet census or admission targets.
Standout: Strong community presence and cross-functional collaboration with hospital partners.

Job Description

Responsibilities

Partner closely with the Administrator, Admissions Director, and Regional Leadership to drive census growth and referral conversion
Build and maintain strong relationships with hospitals, physicians, discharge planners, social workers, and other referral sources
Conduct regular hospital and community visits to present services, build rapport, and support timely admissions
Respond to all referrals and inquiries promptly across phone, in-person, and electronic referral platforms
Clearly communicate admission criteria and facility capabilities to referral sources, patients, and families
Track, manage, and follow up on all inquiries, referrals, and pending admissions to ensure strong conversion outcomes
Support complaint resolution efforts in collaboration with interdisciplinary teams, ensuring a positive experience for all stakeholders
Maintain accurate documentation and reporting of admissions activity, referral trends, and marketing outcomes
Collaborate with Admissions to monitor census trends, rehospitalizations, and referral performance
Develop and maintain a strong presence in the healthcare community to strengthen the facility’s reputation

Requirements

Bachelor’s degree preferred
Experience in healthcare marketing or sales required (long-term care, skilled nursing, home care, or similar healthcare settings)
Proven ability to generate referrals and meet census or admission targets
Strong relationship-building and networking skills within healthcare systems
Excellent communication, presentation, and negotiation abilities
Proficiency in Microsoft Office (Excel, Outlook, PowerPoint) required
Strong organization, follow-up, and multitasking skills
Ability to work independently while collaborating closely with clinical and administrative teams
Understanding of HIPAA compliance and healthcare privacy standards

Benefits

Comprehensive Medical & Dental Coverage
Generous Paid Time Off (PTO)
401(k) Retirement Plan
Employee Recognition Programs
Supportive, team-oriented environment
Employee perks and discounts

Excelsior Care Group

Excelsior Care Group LLC, a rapidly expanding premier healthcare management firm that strategically acquires and operates Subacute Rehabilitation and Nursing Centers in the Tri-State area, is proud to introduce its proactive, sophisticated vision to the healthcare industry.Excelsior is committed to the individuals and families in our growing network. Identifying specific needs for rehabilitation services and skilled nursing care in the communities where we operate, our award winning initiatives in heart health, orthopedic rehab, pulmonary, and wound care are raising the bar in the healthcare universe.

Founded in 1970

Brooklyn, New York, USA

159 employees (10 in marketing)

www.excelsiorcaregroup.com