Responsibilities

• Support the development of sports marketing strategies rooted in client business objectives, brand positioning, target audience behaviors, and marketplace opportunity
• Help determine the role sports can play within broader communications, media, and marketing plans
• Translate client and internal briefs into clear strategic direction, including key planning considerations, evaluation criteria, and recommendation pathways
• Contribute to the creation of strategic frameworks, POVs, opportunity assessments, and presentation materials used to guide internal and client decision-making
• Help ensure sports recommendations are aligned to brand fit, audience relevance, and expected business impact before activation planning begins
• Evaluate sports properties, media opportunities, sponsorship platforms, and partner offerings against client goals and planning criteria
• Develop recommendations across media, partnerships, content, experiential, talent, and broader sports marketing ecosystems
• Assess opportunities based on audience alignment, strategic relevance, scalability, measurement potential, and overall business value
• Partner with internal teams and external stakeholders to shape tailored, insight-driven solutions for clients
• Help define the optimal asset mix, platform structure, and strategic approach to maximize impact and return on investment

Requirements

• 3–5 years of relevant experience in sports marketing, media strategy, partnerships, sponsorship, integrated planning, or a related field
• Strong interest in sports and a clear understanding of the role sports can play in broader brand and marketing strategy
• Demonstrated ability to think strategically and connect opportunities back to business objectives
• Strong written and verbal communication skills, including the ability to develop clear, organized, client-ready materials; strong PowerPoint skills are a plus
• Highly organized with the ability to manage multiple projects and deadlines in a fast-paced environment
• Comfortable working across teams and functions, with a collaborative and solutions-oriented approach
• Strong attention to detail and ability to synthesize information into clear recommendations
• This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Preferred

• Familiarity with the sports media and sponsorship landscape preferred
• Experience with research and planning tools such as YouGov, MRI-Simmons, Comscore, or similar platforms preferred
• Agency, media, talent, consulting, or partnership experience is a plus

Benefits

• health insurance
• vision insurance
• dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account