Responsibilities

• DEVELOP AND EXECUTE RETAIL PORGRAMS THAT DIFFERENTIATE RED BULL WITH SHOPPER AND RETAILER VS. COMPETITION
• Own the end-to-end development, execution, and optimization of Walmart Shopper Marketing programs, ensuring flawless implementation of campaigns that deliver against customer, shopper, and brand objectives.
• Translate Red Bull brand strategies, assets, and initiatives into compelling Shopper Marketing programs ranging from scalable, turnkey solutions to breakthrough, innovative activations.
• Leverage consumer, shopper, and market insights to identify emerging trends and opportunities that shape future programming and strengthen Red Bull's competitive advantage at Walmart.
• Lead the briefing and development process with internal teams and agency partners, ensuring all creative, messaging, and execution align with brand standards and resonate within the Walmart retail landscape.
• Partner cross-functionally and with external stakeholders to drive alignment, accountability, and successful delivery of program objectives, launch materials, and performance recaps.
• BUILD THE BRAND VIA RETAILTAINMENT PROGRAMS
• Execute Red Bull's annual Retailtainment strategy and customer tour programs, delivering engaging brand experiences that align with customer needs and business priorities.
• Support the development, maintenance, and evolution of the Retailtainment Playbook by incorporating market insights, customer feedback, best practices, and emerging trends.
• Measure and evaluate Retailtainment program effectiveness through established tracking tools, performance metrics, and consumer insights to drive continuous improvement.

Requirements

• 3+ years of experience in CPG environment, ideally within Sales, Brand or Shopper Marketing
• Field experience is a plus
• Strong project management, solution orientation and cross-functional collaboration skills – ability to organize, prioritize and deliver on time
• Strategic and intellectually curious, with track record of up-leveling projects to maximize success
• Ability to drive insights into action
• Excellent written and oral communication skills
• Bachelor’s Degree required
• Fluent English
• This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.

Benefits

• Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.