Director, Growth & Retention - Shopper
Miss Maya's Coloring Books
USA (Remote)
$225K/yr - $275K/yrIn-houseFull-timeDirector/executive8+ years exp.
1 day ago
Manager, Shopper Marketing (On-Premise)
Chicago, IL (Hybrid)
$113K/yr – $135K/yrManager4+ years exp
Posted 1 day ago
Job Summary
Own the on-premise marketing strategy and programs to position MABI as best-in-industry, partnering with sales to deliver RFP responses and leading a direct report. Main workstreams include developing segment-specific marketing strategy and occasion-based/ national on-premise programs, and coaching the team.
- Develop and execute on-premise strategy and activations by segment
- Partner with on-premise sales to respond to RFPs and drive key account programs
- Mentor and lead a direct report
Job Description
Responsibilities
- Lead the development of on-premise marketing strategy that enables MABI to be best-in-industry. Inclusive of marketing strategy by segment, trade advocacy platform & programs fit for channel.
- Lead development of on-premise POS tools, occasion-based program activations ,national on-premise programs and key account custom programs
- Partner with on premise sales team to deliver best-in-class responses to RFPs
- Lead, coach and mentor one direct report
Requirements
- Bachelor's Degree & 4-6 years of on-premise marketing experience in Alc/Bev or CPG
- Experience partnering with sales team and establishing credibility as channel expert
- Has managed or mentored people
Benefits
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
The Mike's Hard Lemonade Co.
The Mike’s Hard Lemonade Co. is the fastest growing beer company in America. We provide sales and marketing support in the U.S. for the Mark Anthony Group—a category leader in Ready to Drink with brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, and MXD.As the company grows, so does its inclusive and expressive culture. Sad people don’t drink Mike’s; nor do they sell it. With over 500 team members nationwide and a Chicago-based headquarters, Mike’s employees are bringing zest from east to west.Learn more about our brands and open positions at www.mikeshard.com, www.mikesharder.com and www.whiteclaw.com.
Salaries
Posted range
$113K/yr – $135K/yr
Taken straight from the job posting.
Shopper Marketing median pay in the United States
$119K/yrMost earn $100K to $145K. Based on 93 salaries, including bonus and equity.
Marketing Team
Marketing Team Size
9 (6% of company)
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
256.7K
Monthly Google Ads Budget
$25
Traffic Source Mix
Search
29.4%
Direct
54.1%
Referral
14.3%
Social
1.7%
Paid
0.4%
Headcount Trend
Current headcount: ~152
Recent News
Links
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