Manager, SEO/ AEO/ GEO (Digital Marketing) at Leviton Manufacturing | Melville, NY

Manager, SEO/ AEO/ GEO (Digital Marketing)

Melville, NY (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own AI first visibility by merging SEO, AEO and GEO to drive answer-focused content and credible signals across AI assistants, while coordinating with product marketing and web teams to turn data into action.

AI answer optimization: structure FAQs and how-to content for strong AI presence.
Content strategy and alignment: fill gaps and tie optimization to business priorities.
Measurement and dashboards: track AI presence, brand citations, and AI-driven referral traffic alongside traditional SEO.

Job Description

Responsibilities

Develop and execute an integrated SEO, AEO, and GEO strategy
Optimize content for AI answer engines, including FAQs, how-to content, and structured product data
Identify content gaps based on search behavior and emerging AI prompts
Improve visibility across AI platforms by strengthening content clarity, authority, and attribution
Partner with product marketing, content, and web teams to align optimization with business priorities
Implement and scale structured data (schema markup) to improve machine readability
Analyze performance using tools like Google Analytics, Search Console, and SEO platforms
Track new success metrics such as AI answer presence and visibility
Track new success metrics such as brand mentions and citations in AI-generated responses
Track new success metrics such as AI-driven referral traffic

Requirements

Experience optimizing content for AI assistants or generative search platforms
Understanding of structured data, schema markup, and content architecture
Ability to think beyond rankings and focus on authority, trust, and answer visibility
Curiosity and adaptability in a fast-changing digital and AI landscape
3–6+ years of experience in SEO, digital marketing, or content strategy
Strong understanding of SEO fundamentals (keyword strategy, on-page optimization, technical SEO)
Familiarity or interest in AI-driven search, AEO, or GEO strategies
Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog
Working knowledge of Google Analytics (GA4) and Search Console
Strong analytical, research, and problem-solving skills