Manager- Segment Communications

Howard County, MD (Hybrid)

$80K/yr – $145K/yrManager3+ years expFull time

Posted 3 hrs ago

Job Summary

You will own the end-to-end media relations and internal communications for five institutions, shaping messaging, overseeing materials, and coordinating executive visibility while building scalable communication systems.

  • Lead development of media relations strategy and materials across portfolios
  • Coordinate internal communications and executive visibility initiatives

Job Description

Responsibilities

  • Own media relations strategy and execution across the portfolio, in partnership with segment leads, building and maintaining relationships with reporters, editors, and producers.
  • Develop media materials, including key messages, press release drafts, briefing documents, and spokesperson talking points
  • Identify and pursue proactive story opportunities that strengthen institutional reputation across the five institutions
  • Advise institution and segment leadership on message development and positioning ahead of interviews and public appearances
  • Support executive visibility efforts, including LinkedIn presence, thought leadership content, and speaking opportunity identification, across institutions
  • Track media placements and share-of-voice, using results to refine story angles and pitching strategy
  • Partner with the Enterprise Media Team and segment leads to coordinate pitching and avoid duplicated outreach
  • Own internal communications plans end to end, from strategy and planning through execution and measurement
  • Support and execute all-hands meetings and cross-institution events, including drafting talking points and presentations, advising on event flow, and preparing speakers
  • Identify opportunities to build scalable systems and workflows, including AI-enabled tools, that strengthen internal communications across all five institutions

Requirements

  • Bachelor's degree in communications, marketing, journalism or related field required.
  • Three (3) to Five (5) years of experience in communications, spanning both internal and external work required.
  • Demonstrated ability to work across multiple brands, institutions or accounts simultaneously.
  • Experience in media relations as well as internal/employee communications.

Preferred

  • Higher education, healthcare, or professional services experience preferred.
  • Versatile — equally comfortable in media relations and internal communications execution.
  • Fast learner, able to quickly get up to speed on a new institution’s context and voice.
  • Strong writing and editing across formats: press releases, colleague emails, talking points.
  • Comfortable with ambiguity and shifting priorities from one week to the next.
  • Collaborative — integrates smoothly into different segment teams without needing a fixed lane.

Benefits

  • Health, dental, vision, life and disability insurance
  • 401k Retirement Program + 6% employer match
  • Participation in Covista’s Flexible Time Off (FTO) Policy
  • 12 Paid Holidays
  • annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
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Founded in 2011
2 employees

Salaries

Posted range

$80K/yr – $145K/yr

Taken straight from the job posting.

Communications median pay in the United States

$93K/yr

Most pay falls between $71K and $137K. Based on 6,387 salaries.

See all Covista salaries

Headcount Trend

Current headcount: ~2
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Manager- Segment Communications

Covista · Howard County, MD · Hybrid