Manager-Regional Brand Marketing (5E)

USA (Hybrid)

$86K/yr – $140K/yrManager4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own regional brand execution by turning national strategy into local action, coordinating with sales and agencies, and driving consistent on-brand delivery across markets.

  • Regional ownership: translate strategy into executable regional plans that feed local growth.
  • Collaboration: align with sales, peers, and agencies to adapt programs for local impact.

Job Description

Responsibilities

  • Lead the execution of regional brand marketing initiatives aligned with national priorities and business objectives. Translate national strategies into actionable, locally relevant plans and ensure programs are delivered consistently and on brand across assigned markets.
  • Partner with regional sales leadership, marketing peers, and agency partners to align marketing execution with sales priorities. Coordinate timing, resources, and support while facilitating clear communication and effective adaptation of national programs for effective regional execution.
  • Oversee execution quality and results across assigned region. Analyze performance data and local insights to identify optimization opportunities, assess agency‑led programs and events, communicate progress and results, and ensure teams are enabled with standardized tools and processes.
  • Manage and develop Associate Managers of Brand Marketing. Set priorities, provide coaching and performance feedback, and ensure teams are equipped to deliver effective grassroots, community, and field marketing initiatives.

Requirements

  • Bachelor’s degree (or higher) -OR- 4+ years professional work experience.
  • 4+ years of brand marketing, event planning, or sales experience.
  • 2+ years in a supervisory role or equivalent leadership experience.
  • Must possess and maintain a valid driver’s license.

    Benefits

    • We believe in taking care of our team, which is why we offer comprehensive benefits to support your health, financial well-being, and overall happiness. Join us and experience a work environment where your well-being is a top priority!
    • Associates scheduled to work 20 or more hours per week have access to: - Medical Coverage - Dental Coverage - Vision Coverage - Life Insurance - 401(k) Plan - Generous Vacation & Paid Sick Leave - Seven Paid National Holidays & One Floating Holiday - Paid Parental Leave (6 weeks after 12 months of employment) - Adoption & Surrogacy Assistance - Employee Assistance & Wellness Programs Associates working 30 or more hours per week additionally have access to: - Short-Term & Long-Term Disability - TDS Service Discounts - Education Assistance - Paid Volunteer Time In addition to these benefits, all associates will have the opportunity to participate in our Associate Resource Groups, which are designed to encourage community and facilitate professional development. To learn more, click here.