Responsibilities

• Develop plans and tracking for executing game-wide marketing initiatives, collaborating with key stakeholders such as: Brand, Community, Product Development, User Acquisition, Creative and Business Development
• Partner with our internal creative agency on tracking and budgeting of creative work internally and through our agency partners
• Collaborate with the User Acquisition team on setting goals and deliverables for new creative testing and localization process
• Work with Hasbro team on necessary approvals
• Partner with the game production and live ops teams on timing and deliverables for consumer facing new features, events, and promotion
• Oversee marketing analytics, including dashboards, budget tracking, reports and ad hoc analysis
• Help drive development and processes for our player CRM program and campaigns
• Constantly review current processes and systems and improve upon them to make a more efficient marketing organization

Requirements

• Experience in marketing in live service, including gaming, digital entertainment, or digital services
• Strong experience in project management
• Strong operator and executor with exceptional planning and organisational skills
• Demonstrable experience of being highly collaborative and results-driven

Benefits

• In addition to base pay, employees may be eligible for equity, bonuses, and a comprehensive benefits package, including healthcare benefits, retirement benefits, pet insurance, paid holidays, paid Scopely free days, and unlimited paid time off.