Responsibilities

• Support B2B marketing strategies to drive adoption, and engagement to grow users of new and existing advertising and promotions products, in partnership with Product, Sales, and Business strategy
• Support building the ads & promotion products positioning, messaging, naming, and value propositions.
• Develop audience insights with research and analytics to surface opportunities to business and product leadership to influence the product roadmap
• Lead cross-functional teams to execute marketing programs at scale, including partnering with Product Management, Engineering, Comms, Events, Business Strategy, Finance, and Analytics
• The role will focus on SMB Restaurant advertisers.
• This role must be based out of NY, SF, Los Angeles, Seattle, Chicago, Austin or Boston and reports to the Senior Product Marketing Manager, Ads Marketing.

Requirements

• 6+ years of professional experience in adtech Product Marketing or Product for at a corporate or startup environment
• experience working in the CPG industry, in house, or at an agency, or as a consultant
• a proven track record of driving successful go-to-market launches that drive adoption and bottom line impact
• fluency with data - including market/segment sizing, forecasting, and working with analytics to understand efficacy of campaigns; SQL experience preferred
• experience collaborating with various cross-functional stakeholders (Marketing, Product, Sales, Strategy/Ops) to build products or services for business customers

Benefits

• comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act)
• medical, dental, and vision benefits
• 11 paid holidays
• disability and basic life insurance
• family-forming assistance
• a mental health program, among others